More: Soft Power
Saudi keeps eye on religious ball in global competition for talent
Saudi Crown Prince Mohammed bin Salman has tamed his kingdom’s ultra-conservative religious establishment and made hyper-nationalism rather than religion a pillar of a new...
How much is religious soft power worth? Jokowi searches for answers in Abu Dhabi
An Indonesian promise to work with the United Arab Emirates to promote ‘moderate’ Islam raises questions of what constitutes moderation and how it can...
Turkey and Iran find soft power more difficult than hard power
The times they are a changin’. Iranian leaders may not be Bob Dylan fans, but his words are likely to resonate as they contemplate...
Afghanistan highlights link between religious soft power and Gulf security
When Qatari foreign minister Sheikh Mohammed Abdulrahman Al-Thani this week described the Taliban’s repressive policies towards women and brutal administration of justice as “very...
The Effectiveness of Confucius Institutes in Promoting Chinese Soft Power in Kazakhstan
In February 2016, Dariga Nazerbayeva, the then-deputy prime minister of Kazakhstan, declared that Kazakh children should learn Chinese in addition to Kazakh, Russian and...
Relevance of the Soft Power in Modern World
In modern days, the relevance of Soft Power has increased manifolds. At times, the COIVD-19 has hooked the whole human race; this concept has...
Will the promotion of cricket in GCC add to its Soft Power?
In recent years, Gulf Cooperation Council (GCC) countries, have been trying to bolster their ‘Soft Power’ in a number of ways; by promoting tourism,...
Public Diplomacy: A Case Study of Korean Popular Music
In recent years, the boom of South Korean culture is being observed globally, especially through global sensation BTS, a K-pop group. As the country...
Сultural diplomacy as an effective instrument of Italian soft power: the INNOPROM case
Despite the complicated geopolitical rhetoric of European interaction with Russia and economic sanctions, international life continues. In such conditions, culture remains in fact the...
Chinese-style soft power
US soft power once meant that the rest of the world dreamt of living like Americans. Recently, soft power is something attributed to China...