More: Soft Power
Willful Isolation
During Donald Trump’s second presidential term, the United States has adopted isolationist policies, one of the most significant being the cessation of financial and...
Reputation, Power & Influence: Brand Finance’s Chairman Breaks Down Soft Power 2025
Soft power has become an essential force in shaping global influence, with nations leveraging diplomacy, culture, and reputation to assert their standing on the...
Brand Finance Global Soft Power Index 2025: China Surpasses UK, US Still #1
The United States and China are the most influential Soft Power nations in the world, according to the new iteration of the Global Soft...
The Closure of USAID: Is America Surrendering Its Foreign Aid Soft Power?
USAID has been central to U.S. foreign policy for decades, serving as a key tool for diplomacy and soft power. Established in 1961, it...
Achilles’ Spear and Heel: The Strongest and Weakest Aspects of China’s National Power
In ancient Greek mythology, Achilles wielded a sharp spear and was invincible on the battlefield, yet his heel remained an insurmountable weakness. Similarly, in...
From Dreamhouses to Doomsday: How Barbenheimer Showcases America’s Diplomatic Duality
July 21, 2023: the birth of Barbenheimer. This unlikely cultural phenomenon moved the world as Barbie painted the media pink with her message of...
Panda Diplomacy: China’s (re)Emerging Soft Power towards the U.S.
Panda diplomacy is a long-standing Chinese tradition of fostering goodwill, friendship, and cultural heritage by lending the panda animal to foreign Countries. With the...
Preserving the Past, Shaping the Future: Archaeology’s Role in Modern Diplomacy
The ancient discipline of archaeology remains an eternal link between nations in a period of technological breakthroughs and geopolitical upheavals. Beyond locating artifacts and...
China’s Diplomatic Strategy in Latin America: An Emerging Form of Soft Power
In the recent past, activity of the Chinese diplomatic in the region has extended immensely and therefore the geopolitical architecture in the western hemisphere...
Soft and the Great Powers Competition – Book Review
The book Soft and Great Powers Competition is highlighting history to predict the future of global order. The book collectively analyses the geopolitical competition,...