Tag: Soft Power
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Using Sports to Promote Diplomacy: The Power of Sports Diplomacy in Afghanistan
Abstract: The concept of sports diplomacy has not yet been used to promote diplomacy as it has the strong perspective to involve and use...
Russia Has Lost Soft Power War with Ukraine – Global Soft Power Index 2023
Russia is the world's only nation brand to lose soft power over the past year, while Ukraine has seen the strongest soft power improvement,...
Bangladesh-Argentina: A soft power opening the door of opportunities for Bangladesh
Last year, the Messi-led Argentina football team won the 2022 world cup and became the world champion among the 32 countries. Undoubtedly, it was...
Commercial Brands as a Soft Power Tool
A state’s international image is its main “soft power” attribute. By developing this well-known concept, countries can create prospects for national investment, and therefore...
A curious courtship: Rival Muslims woo Hindu nationalists
Muslim religious soft power rivalry, a battle for the soul of Islam, just got hotter.
The rivalry’s latest battlefield is not Mecca, Medina, Cairo, Tehran,...