Ahsan Siraj

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Ahsan Siraj is Admin Officer in The University of Lahore and pursuing his PhD from School of Management Engineering, ZZU, Henan, China. He is author of various research articles and papers and has previously written poetry for “The Spectacle”. His research interests include Consumer Behavior, Customer Satisfaction, E-Commerce and Branding. He can be reached at: ahsan.sehar4[at]gmail.com

Exclusive articles:

Objectives and Importance of Advertising in a Competitive Business World

The best way to communicate with the customers is communication through advertisements. Through advertising customers are informed about the available brands in the market...

Reshaping Business: New Business Trends Emergence in Covid-19

As per the recent reports, over 15.4 million people across the globe have been diagnosed positive with Covid-19. The novel coronavirus pandemic has now killed more...

Conversion of Local Business into E-Business by Effective Use of Social Media

The spread of coronavirus (Covid-19) has affected almost all areas of life. The whole world is facing a crisis because of this pandemic issue....

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