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Moscow campaign to reduce water consumption wins international award

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A set of initiatives aimed to reduce water consumption in Moscow has won the bronze award in the category “Mobile Sites and Applications” in the category “Business/Government” at the 18th Annual International Business Awards, a part of esteemed Stevie Award program. The winners were selected by a panel of experts.

The campaign to reduce water consumption in Moscow is implemented by the Department of Information Technologies together with the Department of Housing and Communal Services.

“Our team is truly honoured to receive this prestigious award. Within just seven months since the campaign began, we have won two international awards: in May the project was recognized as one of the best smart services for city living at the international German Innovation Award, and now we have received a Stevie Award bronze. Our project is an answer to the question on how to reduce water consumption in the capital. We do not just convince the Muscovites in the necessity to spend less water, we made conscious water usage an easy and rewarding digital experience that nudges Muscovites into more sustainable daily choices, “- said Eduard Lysenko, Minister of the Government of Moscow, Head of the Department of Information Technologies of Moscow.

The winners were chosen by more than 260 experts from all over the world. This year over 3700 projects were submitted for the contest in such nominations as “Company of the Year”, “Mobile Sites and Applications”, “Best New Product or Service”, “Startup of the Year”, “Best Corporate Social Responsibility Program”, “Best Manager” and others. The competition also included several categories highlighting the response of organizations and individuals to the COVID-19 pandemic.

Moscow submitted the following mos.ru project: an updated water meter reading service (water consumption graph, tips, emotional reinforcements), an interactive quiz on water saving, and an interactive presentation to support the initiatives.

According to the expert jury, the Moscow Department of Information Technology has developed a successful digital program aimed at encouraging residents to use water more rationally with the help of visual design, graphs and an interactive quiz.

Since 2012, Muscovites can submit water meter readings online via the service on mos.ru, and from 2021 it includes functions that help consume water more consciously. For example, users see the individual statistics of water consumption and can compare it to the city’s average indicators. If these figures decrease or vice versa, significantly increase, the service notifies users about this.

On mos.ru everyone can take an interactive quiz to check how they save water and learn how to use resources more responsibly.

To support this project, Moscow launched a campaign with elements of augmented reality “The value water” was held in the capital this spring. From February to April 2021, Muscovites received their unified utility bills with a special QR-code. When scanned by a mobile phone, the code activated an AR showing all the way that a water drop goes from a collecting tank to one’s tap. Users could participate in the water processing – they could launch the purification procedures, open pumps and taps. 

In May 2021, Moscow campaign to reduce water consumption was recognized as one of the best smart services for living in the city according to the German Innovation Award in the Smart living category.

In June 2021, a special project “Clean Water: How It Works” was launched on the mos.ru portal to continue the range of initiatives.

As a follow-up to the AR project, we launched “Clean Water: How We Produce It” project in June 2021. There, we collected the most important and useful information about water, how to save it and why. The project describes large-scale processes of water extraction and purification, and the path it takes before it enters the taps.

The International Business Awards is one of the most esteemed and reputed business awards program in the world. All people and organizations worldwide – public and private, for-profit and nonprofit, large and small – are eligible to apply for it. In 2021, organizations from 63 countries applied.

The Stevie Awards are presented through eight programs, including the Asia Pacific Stevie Awards, the German Stevie Awards, the Middle East and North Africa Stevie Awards, the American Business Awards, the International Business Awards, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers and the Stevie Awards for Sales & Customer Service. The Stevie Awards receive more than 12,000 entries annually from organizations in more than 70 countries.

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Coding – what is it and what are the benefits?

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Coding has become more popular in recent years with everyone from entrepreneurs, hobbyists, children and professionals. And with many different kits now available, it’s easier than ever to try your hand at coding.

If you’re unsure what coding is or where to begin, read on to discover more and find out the benefits of learning this new skill.

What is coding and what is it used for?

In a nutshell, coding is writing a set of instructions in a language understood by machines to enable a computer to follow to carry out a task. It’s used daily across the world in multiple applications from appliances to traffic systems and the motor industry.

With more of the world relying heavily on digital systems, there is an increased need for those who know how to code. But it’s not just for professionals. Anyone can now try their hand at coding and it’s increasingly popular amongst hobbyists who are creating exciting projects during their spare time.

A good place to start when thinking about coding as a hobby is by using a Raspberry Pi kit. Starter kits are great for beginners and allow you to develop your coding skills with everything you need in one package.

Benefits of learning to code

Whilst some benefits of learning to code such as future career options might be obvious, there are other advantages to this skill:

  • You could become smarter – Coding can utilise the logical part of your brain which is useful for other tasks, not just the coding process. It can also be very creative if you use your coding skills to work on different projects.
  • It increases your employability – and not just in the computer software industry. Skills learnt from coding are transferrable and the kind of qualities employers across many industries will be looking for.
  • It helps you understand technology – By getting to grips with computer languages, you’ll learn how technology works at a base level – knowledge that will filter through to everyday life as well as in your career.
  • Enhance problem solving skills – By learning to code you’ll learn how to address problems and, in turn, become skilled at solving them. Tools that will be transferred to other aspects of life.
  • Coding is a universal language – so there are endless opportunities to learning this skill.  

Whatever knowledge you have of coding, why not give it a go? You could be creating the next big robotics project, having fun playing games with your kids or even developing a new software programme in no time.

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C-Suite Toolkit Helps Executives Navigate the Artificial Intelligence Landscape

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The World Economic Forum published the “AI C-Suite Toolkit” to support executives in their Artificial Intelligence implementation decision making. The toolkit provides a holistic approach to AI, covering multiple dimensions businesses need to consider when making investments in AI. Emphasis is given on potential risks these technologies create and how to ensure the ethical and responsible use of them.

“The key skill executives need to develop is the ability to understand the art of the possible with AI while identifying the main risks it creates,” said Kay Firth-Butterfield, Head of AI and Machine Learning at the World Economic Forum. Furthermore, Theos Evgeniou, Professor at INSEAD and Co-Founder of Tremau said, “Organizations need to adopt new data and AI risk management practices, processes and tools in order to both comply with upcoming regulations and to ensure customer trust”,

The new toolkit is the result of a collaboration among several AI experts and executives across companies and industries. It also builds on the previous World Economic Forum guide that’s targeted at Boards of Directors.

“AI is like the Internet: it feels optional until it’s too late. We were delighted to contribute Best Practice AI’s practical digital strategy and transformation experience working with executives globally to this world class effort. C-suite leadership is key to deliver data-enabled business model transformation – and senior management learning critical to ensure that this is done ethically and sustainably. The toolkit provides both,” said Simon Greenman, Partner at Best Practice AI and Member of the World Economic Forum’s Global AI Council

The AI C-Suite toolkit raises and discusses key questions that company executives need to consider when making investments in AI. These questions cover aspects around AI and business strategy, the impact of AI on an organization, AI maturity and organizational change, best practices for implementing AI, understanding and managing AI risks, and adoption of ethical and responsible AI practices and processes.

“With our strong expertise in manufacturing consultancy and +100 SIRI maturity assessments, we see that the foundational knowledge of AI in operationalizing the strategy is visible as a common need. Global research on the subject confirm that using AI has benefits like providing cost reduction, inventory minimization, quality increase, profit optimization, etc., and potential risks like strengthening inequalities. Creating a platform for understanding the benefits and mitigating the risks is required, especially at the executive level. With the modularity and extensive understanding of AI, this toolkit will be a reference guide for all leaders,” said Efe Erdem, MEXT Group Director & Head of C4IR Turkey. “We are excited for this toolkit to come to life and serve as a critical guideline for the industry.”

Organizations at various levels of AI maturity can benefit from the steps laid out in the AI C-Suite Toolkit to leverage AI while mitigating possible risks. “As an advisor to C-suite executives of organizations aspiring to become AI and Data-driven, we have observed firsthand how fundamental it is for leaders to understand how to make informed decisions such that their organizations can truly reap the benefits of AI in the coming years. We believe this guide will be instrumental in helping executives identify the right opportunities to solve problems using AI and overcome the challenges and barriers they will face on their journey,” said Nihar Dalmia, Canada Government and Public Services Leader, Omnia AI, Deloitte.

The toolkit states, “a culture of large volume experimentation, data-driven decision making, and ethical AI distinguishes market leaders.” The authors and contributors urge organizations to pilot this toolkit and share their learnings of using it.

“The AI C-Suite Toolkit on Empowering AI leadership is a timely report for C-suite executives as more organizations embrace AI across their enterprise,” said Anand Rao, Global Leader, Artificial Intelligence, PwC, USA. “PwC is delighted to collaborate with the World Economic Forum on this toolkit to provide a practical and operational framework to implement AI in a responsible manner. The holistic and enterprise-wide end-to-end governance will enable C-suite executives to take advantage of the benefits of AI while also addressing the societal and ethical risks.”

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The Moscow Metro extends the Early Bird campaign

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According to the Moscow Department of Transport, the Early Bird discount program has been extended until March 31. Thanks to this project, passengers can save up to 50% on fare payment for morning trips on Lines 7 and 15 of the Moscow Metro.

The Department noted that the Early Bird campaign helped to redistribute passenger flows and reduce passenger traffic of the Line 7 of the Moscow Metro, the busiest line of the network, during the peak hours. Cars on the Line 7 are now 7% freer in the morning peak hours. In addition, the crowdedness at Kitay-Gorod station has been decreased up to 18%, and Vykhino and Polezhaevskaya – up to 17%.

According to Maksim Liksutov, the Deputy Mayor of Moscow for Transport, the project has proved its effectiveness, having impacted the most popular section of the metro during peak hours. In this regard, it was decided to extend the Early Bird campaign.

«Thanks to the campaign, as well as to the adjustment of fares on Kazansky railway direction for those who travel to the railway station, cars became 7% freer in the mornings on Line 7 – we managed to relieve the load on the most popular section of the metro during rush hours. In this regard, the Mayor of Moscow decided to extend the Early Bird discount program until March 31», – said Maksim Liksutov, the Deputy Mayor of Moscow for Transport.

The project was launched in November 2020. Discounts are valid on weekdays until 07:15 and from 08:45 to 09:15 on the Moscow Metro Lines 7 and 15. About 100 thousand passengers use discounts every day. More than 5.7 thousand Moscow residents changed their daily travel time to off-peak. By the end of 2021, passengers have made more than 25 million discounted trips.

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