When Miao Wang started diving, she was shocked at the deterioration of the ocean ecosystem around her. Now, three months after winning the Young Champions of the Earth prize for Asia and the Pacific, she has made great strides in addressing ocean protection.
“About eight million tonnes of plastic waste enter the ocean every year, causing 15 million deaths among marine life,” she explains. “Divers, who as a group stay long enough with the ocean, witness the degradation of the ecosystem while touched by its beauty.”
Her Better Blue initiative has already forged relationships with new donors, and she has signed agreements with the Professional Association of Diving Instructors, the watch manufacturers Rossini and The Paradise Foundation.
As well as looking for further funding to support her projects going forward, she has trained many others to become divers and was selected to participate in a “speed incubator programme,” which trains young people in diving and collecting information about the ocean.
Wang has also developed a prototype for an education programme on sustainable consumption, which can be shared among people visiting popular cafes. Already, she has implemented the education programme in 10 cafes across Shanghai.
The cooperation among various popular cafes in Shanghai and soon other cities in China too, will advocate for providing alternatives to single-use plastic straws, and encouraging the cafes to replace their plastic cups with degradable ones.
Miao and Better Blue also attended the Xiamen Marathon – the first international marathon to join UN Environment’s Clean Seas campaign – and had a stand in the exhibition hall during the week leading up to the marathon.
“We continue to focus on the most essential job of organizing ourselves internally to handle operations and logistics. We are a small team and need to constantly prioritize to ensure we can deliver on all our goals. Going forward in 2019, this is an aspect of our business that we aim to strengthen, to keep Better Blue heading in the right direction.”
“Next year, we hope to engage in more cross-border collaboration, especially with some major brands, to convey key messages about sustainable living, turning marine protection into a way of life. We also hope to inspire other people to protect the ocean too, as that is where all life begins,” she said.
“The Young Champions of the Earth prize has been a major support for Better Blue, helping us to take our mission from strength to strength.
“In addition to participating in the Professional Association of Diving Instructors annual gala and providing trainings to diving centers, Better blue will continue to work on its development strategy and financial risk management, as we look forward to a successful 2019,” she said.