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Top 5 Sales Automation Tools for 2021

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In the earlier days, marketers did not have the internet. They had to rely on other forms of media outlets for reaching out to their target market. This process was very lengthy. Months would go by before marketers would see stable growth in their leads.

Moreover, in those days, there were no strong monitoring and tracking tools. So, after deploying their marketing campaigns, marketers had no solid data on how many people they have reached and how many have been successfully converted into clients.

But we live in the era of Automation. Currently, there are hundreds of online marketing tools that let a marketer speed-up their efforts by automating repeated tasks.

In this article, we are going to look at the top 5 Sales Automation tools for 2021. We will see what problems they solve and who can benefit from them.

SignalHire

Signlahire is a strong tool for curating the contact information of your target market. It is a real-time tool for curating verified contact information. It is equally useful to sales representatives, digital marketers, and recruiters.

SignalHire has an online database of over 450M people. Furthermore, it can also help you crawl through different social media accounts like Amazon, LinkedIn, Facebook, Twitter, GitHub, MeetUp, Dribbble, Gmail, Xing, Quora.

Unlike other Email finder tools, SignalHire only curates valid ones. You can use it to conduct a search for bulk emails, looking for up to 1,000 people at once. This tool lets you search for your target audience’s contact information based on their location, position, or name to make things even easier for digital marketers. 

You can use postal code, country, state, province, area, city, or radius to narrow down the search location. For more accurate results and to find emails of the specific target segment, you can use the Boolean search.

Intercom

Chatbots were not this prevalent as they are now. Almost every popular website has one today. They serve multiple purposes now. Starting from giving customer support, receiving customer feedback, to connecting a customer to an agent, these are only some of the tasks that Chatbots are assigned today.

Chatbots have now grown into an industry standard. If you want your website to stand out, you must have one. Moreover, online buyers have grown accustomed to Chatbots. They have developed the comfort zone to interact with a Chatbot and find answers to their queries.

According to a recent study, almost 75% of all online buyers expect a Chatbot to reply within seconds after they submit their query. If you want to offer exactly this to your clients, look no further, Intercom will help you out.

After you download and install the Intercom software on your website, you can set multiple automated replies for your site visitor. You can assign Intercom’s Qualification Bot for curating contact information from your clients. 

Albacross

Albacross is a great tool that lets you assess the identity of your site visitors. It doesn’t stop there. It also gives you the right tools that help you reach out to them and turn them into valuable leads.

If you prefer keeping things organized, you can also use its filtering features to properly divide the audience based on their background, which industry they belong to, and many other different factors.

Albarcross tracks down the behavior of your followers after they land on your site. Furthermore, it also curates their contact information. Once you have this information, you can ask your sales team to conduct an outreach campaign and increase your sales.

Just to make things easier for you, Albacorss will provide you with detailed daily, weekly, and monthly reports. You can also integrate it with your CRM to streamline your outreach efforts.

Sumo

Email is still a popular communication channel. According to an estimate, around half of the global population still uses Email. Moreover, due to the Covid Pandemic, both Generation Z and Millennials have started using Emails on a daily basis for work and academic purposes.

If you agree that Email Marketing is still a highly effective marketing channel, and you want to capitalize on it, Sumo is the tool you should be using.

This marketing tool lets you create beautiful Opt-In forms on your website. When using Sumo, you do not have to write a single line of code. You can pick from premade templates, change the messages on them, and deploy them instantly.

Sumo is a brainchild of the same people behind AppSumo. AppSumo is a globally popular deal listing website for online tools, software, and different Marketing tools.

For beginners, Sumo offers a free plan that comes with a generous amount of advanced features. But if you are serious about Digital Marketing, you should get the Paid plan as it comes with features like unlimited emails and revenue, white labeling, and advanced Analytics.

Drift

If you are looking to increase your conversion from your website, Drift is the tool you should be using. It is often referred to as the most comprehensive tool for increasing conversions.

The key benefit of using Drift is that you can get in touch with your site visitors when they need help. When you are using it, your site visitors will no longer have to wait for long hours before they get a reply.

Drift comes with a built-in Chatbot that lets you set many automated answers. If you want your website to handle automated conversations with your site visitors, then Chatbot is what you need.

After getting Drift, visit your website, and ask your developer to insert the snippet </head> before the end of the title.

Verdict

In conclusion, we wish you all the best with your marketing efforts. We hope you achieve all your marketing goals and increase sales. This article covered the top 5 Sales Automation tools out in the market. We looked into SignalHire, Sumo, Albacross, Drift, and Intercom. Do leave a comment below if you need any help or struggle to make sense of any part mentioned above. Cheers!

Finance

How to Make Your Hospitality Business More Sustainable

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Climate change and its impact on the world has been a major news story for decades, but it’s only in recent years that awareness has been pushed to the fore. This is thanks to the actions of activists such as Greta Thunberg and Sir David Attenborough.

However, it’s also because 2020 was the joint hottest year on record, tying with 2016 – although, unlike 2016, there was no El Nino event last year to contribute to these temperatures.  

While there is pressure on companies to play their part and think more sustainably, there are things that smaller businesses can do too. As someone who runs a hospitality business, you can make operations more environmentally aware. If you want to think green, here are some ideas to help. 

Consider the materials

How much paper does your business use? There’s a real trend for cardboard menus and paper flyers showcasing the latest dining deals. Hotel rooms are filled with directories and leaflets, too – and these need replacing when they get tatty.

To resolve the issue, try switching to digital. Create online menus that diners can access, have a screen detailing the latest meal deals and specials, and introduce tablets to bedrooms in your hotel. If you’re reluctant to include tablets, try creating a directory on the TV where guests can browse the services your hotel offer, from breakfast serving times to the food on offer.

Rethink utilities

How much electricity does your business use a day? How much water is wasted?

Try looking at introducing motion sensitive lighting to avoid empty rooms being lit. Also, while it can be tricky to encourage guests to think about the water they use, you can get your staff to set an example by switching off taps when not in use. Even small changes can both save energy and money.

Manage waste

Hospitality businesses see a lot of waste, especially hotels. There’s paper waste, bottles, and food waste to consider, among other things.

Having a robust recycling system in place can help to keep your business sustainable. Introduce recycling bins in guest bedrooms and have these in offices too to encourage best practice.

Additionally, separate food waste bins for your restaurant are an essential part of waste management. By keeping food waste separate, it can be easily removed from the premises.

As with any waste management, there are risks here. Staff could cut themselves on glass or encounter other injuries, so think about how to keep your team safe while they do their job. Arm protection and overalls, for instance, can be useful.

Look at the décor

As well as the day-to-day operations in your business, it’s worth thinking about the materials used in the design and décor. Where possible, try to source reclaimed furniture and trawl the vintage and flea markets for beautiful pieces that could work well in your hotel foyer or guest rooms.

By taking the time to reassess the way your business runs, you could find that you’re lowering your carbon footprint and becoming more sustainable.

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Finance

Uzbekistan Continues to Modernize its Tax Administration System

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 The World Bank’s Board of Executive Directors approved today the Tax Administration Reform Project in Uzbekistan, which is designed to improve the operational efficiency and effectiveness of the State Tax Committee (STC) and deliver better services to local taxpayers.

The project will be supported by a $60 million concessional credit from the International Development Association (IDA), with financing provided to the Government at a very low-interest rate and a repayment period of 30 years.

“The Government of Uzbekistan has prioritized reforms in the tax administration system to create a better business and investment environment. The new project will help the STC improve its work in the interest of taxpayers,” said Marco Mantovanelli, World Bank Country Manager for Uzbekistan. “In particular, the project will allow to broaden the tax base, leading to a reduction in the informal sector of the economy, which is estimated to be around 50% of GDP; to increase tax revenues; and to help firms and companies create new jobs, benefiting from a more efficient tax administration system.”

The project includes three key components directed at improving the STC’s operational, institutional, technological and human resource capacities, and promoting voluntary compliance across Uzbekistan.

Component 1 will invest in automating the STC’s core tax administration business processes. This includes developing the STC’s new tax management information system to reduce paperwork and simplify the process of paying taxes by businesses and individuals countrywide; upgrading hardware and technological infrastructure; creating a new data center for the STC; and improving governance and the planning capacity of the STC’s IT department.

Component 2 will assist with designing and implementing measures to reduce the informal sector of the economy. This includes improving the STC’s enforcement capabilities to detect and discourage tax evasion; encouraging businesses to stay out of the shadows, including through the use of non-tax incentives; and developing cooperative relationships with the private sector, including through designing new or simplified tax policies and procedures and building partnerships to change taxpayers’ behavior.

Component 3 aims to strengthen the STC’s human resource and institutional capacities to attract, develop, and retain skilled and knowledgeable tax officials. This includes improving STC’s human resources management policies and building capacity through the continuous professional development of tax officials. 

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Finance

Top 5 Examples of Best Nonprofit Grant Proposals

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small-business-economy

Introduction

Compiling a grant proposal is a complicated task. Nonprofits have to conduct ample amounts of research, create multiple drafts and compile everything to fit the criteria of the grant foundation. The odds of getting your proposal accepted are already stacked against you and the best way to ensure success is by staying prepared. One way you can make your grant proposal air-tight is by reviewing successful grant proposals. You can add points from previously successful documents to strengthen your case. 

Preparation is key

Drafting a grant proposal can be a lengthy process. It is a good idea to start gathering data and reviewing it beforehand. Reviewing successful grant proposals can help you get new ideas and perhaps, inspiration even. You can find a list of effective examples on the internet and we have compiled a few here to make things easy for you.

5 Examples of effective grant proposals

To ease the understanding, the examples are divided as per the sectors for which nonprofits often work.

Education

Education is a key foundation for society and if you are looking to seek a grant to support an educational initiative, this particular example might be conveniently helpful.

Salem Education Foundation: This particular grant was submitted by a school that sought to receive funding for enriched learning opportunities that lay beyond the scope of a conventional classroom. This particular grant proposal was written for history students of the school.

Youth

Children can be the most at-risk group of society and there are a multitude of nonprofits that aim to help them. Consequently, there are a huge number of grants that aim to help children fulfill their potential and lead happy lives. The following example is how a grant proposal should look like when the focus of their goal is improving the lives of children.

William T. Grant Foundation: This grant is given to those groups that actively conduct research that is solely focused on improving the lives of young people in the United States. The foundation often publishes accepted grant proposals to help guide those looking to apply. Review their proposals for a better idea on how to craft yours.

Individual and family support

If your nonprofit is actively seeking to serve the disadvantaged population of society, then you will need to submit a proposal that highlights their plight. The following proposal is an example that will help you decide the inclusions for your proposal.

Kennett Area Senior Center: This particular grant was submitted by the Kennett Area Senior Center to the community grant foundation. The grant proposal was a request for funds to provide assistance and necessary services for senior citizens.

Arts

If your nonprofit is aiming to raise funds for an arts program or a project, the following example demonstrates what your grant proposal should look like. Upon review you will be clear on what to include in your documentation:

University of Minnesota’s Imagine Fund: Take a look at various successful proposals that were submitted to the Imagine Fund program. This program is known for supporting arts-related projects.

Science

Whether it is scientific research, conservation, or any form of scientific endeavor, the following proposals can provide you with ideas for your grant proposal. You can review them and figure out what to include and how you can solidify the strength of your proposal.

NIAID: The National Allergy and Infectious Diseases grants various funds to institutes and nonprofits looking to drive advancement in the field of science and scientific research. You can peruse through various types of successful grants and figure out what made each one stand out.

Final thoughts

These examples are just some of many grant proposals that have achieved success. By studying them and reviewing the literature, your nonprofit can take away ideas and insights which can be useful in drafting your proposal.

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