In the earlier days, marketers did not have the internet. They had to rely on other forms of media outlets for reaching out to their target market. This process was very lengthy. Months would go by before marketers would see stable growth in their leads.
Moreover, in those days, there were no strong monitoring and tracking tools. So, after deploying their marketing campaigns, marketers had no solid data on how many people they have reached and how many have been successfully converted into clients.
But we live in the era of Automation. Currently, there are hundreds of online marketing tools that let a marketer speed-up their efforts by automating repeated tasks.
In this article, we are going to look at the top 5 Sales Automation tools for 2021. We will see what problems they solve and who can benefit from them.
Signlahire is a strong tool for curating the contact information of your target market. It is a real-time tool for curating verified contact information. It is equally useful to sales representatives, digital marketers, and recruiters.
SignalHire has an online database of over 450M people. Furthermore, it can also help you crawl through different social media accounts like Amazon, LinkedIn, Facebook, Twitter, GitHub, MeetUp, Dribbble, Gmail, Xing, Quora.
Unlike other Email finder tools, SignalHire only curates valid ones. You can use it to conduct a search for bulk emails, looking for up to 1,000 people at once. This tool lets you search for your target audience’s contact information based on their location, position, or name to make things even easier for digital marketers.
You can use postal code, country, state, province, area, city, or radius to narrow down the search location. For more accurate results and to find emails of the specific target segment, you can use the Boolean search.
Chatbots were not this prevalent as they are now. Almost every popular website has one today. They serve multiple purposes now. Starting from giving customer support, receiving customer feedback, to connecting a customer to an agent, these are only some of the tasks that Chatbots are assigned today.
Chatbots have now grown into an industry standard. If you want your website to stand out, you must have one. Moreover, online buyers have grown accustomed to Chatbots. They have developed the comfort zone to interact with a Chatbot and find answers to their queries.
According to a recent study, almost 75% of all online buyers expect a Chatbot to reply within seconds after they submit their query. If you want to offer exactly this to your clients, look no further, Intercom will help you out.
After you download and install the Intercom software on your website, you can set multiple automated replies for your site visitor. You can assign Intercom’s Qualification Bot for curating contact information from your clients.
Albacross is a great tool that lets you assess the identity of your site visitors. It doesn’t stop there. It also gives you the right tools that help you reach out to them and turn them into valuable leads.
If you prefer keeping things organized, you can also use its filtering features to properly divide the audience based on their background, which industry they belong to, and many other different factors.
Albarcross tracks down the behavior of your followers after they land on your site. Furthermore, it also curates their contact information. Once you have this information, you can ask your sales team to conduct an outreach campaign and increase your sales.
Just to make things easier for you, Albacorss will provide you with detailed daily, weekly, and monthly reports. You can also integrate it with your CRM to streamline your outreach efforts.
Email is still a popular communication channel. According to an estimate, around half of the global population still uses Email. Moreover, due to the Covid Pandemic, both Generation Z and Millennials have started using Emails on a daily basis for work and academic purposes.
If you agree that Email Marketing is still a highly effective marketing channel, and you want to capitalize on it, Sumo is the tool you should be using.
This marketing tool lets you create beautiful Opt-In forms on your website. When using Sumo, you do not have to write a single line of code. You can pick from premade templates, change the messages on them, and deploy them instantly.
Sumo is a brainchild of the same people behind AppSumo. AppSumo is a globally popular deal listing website for online tools, software, and different Marketing tools.
For beginners, Sumo offers a free plan that comes with a generous amount of advanced features. But if you are serious about Digital Marketing, you should get the Paid plan as it comes with features like unlimited emails and revenue, white labeling, and advanced Analytics.
If you are looking to increase your conversion from your website, Drift is the tool you should be using. It is often referred to as the most comprehensive tool for increasing conversions.
The key benefit of using Drift is that you can get in touch with your site visitors when they need help. When you are using it, your site visitors will no longer have to wait for long hours before they get a reply.
Drift comes with a built-in Chatbot that lets you set many automated answers. If you want your website to handle automated conversations with your site visitors, then Chatbot is what you need.
After getting Drift, visit your website, and ask your developer to insert the snippet </head> before the end of the title.
In conclusion, we wish you all the best with your marketing efforts. We hope you achieve all your marketing goals and increase sales. This article covered the top 5 Sales Automation tools out in the market. We looked into SignalHire, Sumo, Albacross, Drift, and Intercom. Do leave a comment below if you need any help or struggle to make sense of any part mentioned above. Cheers!
Uzbekistan Continues to Modernize its Tax Administration System
The World Bank’s Board of Executive Directors approved today the Tax Administration Reform Project in Uzbekistan, which is designed to improve the operational efficiency and effectiveness of the State Tax Committee (STC) and deliver better services to local taxpayers.
The project will be supported by a $60 million concessional credit from the International Development Association (IDA), with financing provided to the Government at a very low-interest rate and a repayment period of 30 years.
“The Government of Uzbekistan has prioritized reforms in the tax administration system to create a better business and investment environment. The new project will help the STC improve its work in the interest of taxpayers,” said Marco Mantovanelli, World Bank Country Manager for Uzbekistan. “In particular, the project will allow to broaden the tax base, leading to a reduction in the informal sector of the economy, which is estimated to be around 50% of GDP; to increase tax revenues; and to help firms and companies create new jobs, benefiting from a more efficient tax administration system.”
The project includes three key components directed at improving the STC’s operational, institutional, technological and human resource capacities, and promoting voluntary compliance across Uzbekistan.
Component 1 will invest in automating the STC’s core tax administration business processes. This includes developing the STC’s new tax management information system to reduce paperwork and simplify the process of paying taxes by businesses and individuals countrywide; upgrading hardware and technological infrastructure; creating a new data center for the STC; and improving governance and the planning capacity of the STC’s IT department.
Component 2 will assist with designing and implementing measures to reduce the informal sector of the economy. This includes improving the STC’s enforcement capabilities to detect and discourage tax evasion; encouraging businesses to stay out of the shadows, including through the use of non-tax incentives; and developing cooperative relationships with the private sector, including through designing new or simplified tax policies and procedures and building partnerships to change taxpayers’ behavior.
Component 3 aims to strengthen the STC’s human resource and institutional capacities to attract, develop, and retain skilled and knowledgeable tax officials. This includes improving STC’s human resources management policies and building capacity through the continuous professional development of tax officials.
Top 5 Examples of Best Nonprofit Grant Proposals
Compiling a grant proposal is a complicated task. Nonprofits have to conduct ample amounts of research, create multiple drafts and compile everything to fit the criteria of the grant foundation. The odds of getting your proposal accepted are already stacked against you and the best way to ensure success is by staying prepared. One way you can make your grant proposal air-tight is by reviewing successful grant proposals. You can add points from previously successful documents to strengthen your case.
Preparation is key
Drafting a grant proposal can be a lengthy process. It is a good idea to start gathering data and reviewing it beforehand. Reviewing successful grant proposals can help you get new ideas and perhaps, inspiration even. You can find a list of effective examples on the internet and we have compiled a few here to make things easy for you.
5 Examples of effective grant proposals
To ease the understanding, the examples are divided as per the sectors for which nonprofits often work.
Education is a key foundation for society and if you are looking to seek a grant to support an educational initiative, this particular example might be conveniently helpful.
Salem Education Foundation: This particular grant was submitted by a school that sought to receive funding for enriched learning opportunities that lay beyond the scope of a conventional classroom. This particular grant proposal was written for history students of the school.
Children can be the most at-risk group of society and there are a multitude of nonprofits that aim to help them. Consequently, there are a huge number of grants that aim to help children fulfill their potential and lead happy lives. The following example is how a grant proposal should look like when the focus of their goal is improving the lives of children.
William T. Grant Foundation: This grant is given to those groups that actively conduct research that is solely focused on improving the lives of young people in the United States. The foundation often publishes accepted grant proposals to help guide those looking to apply. Review their proposals for a better idea on how to craft yours.
Individual and family support
If your nonprofit is actively seeking to serve the disadvantaged population of society, then you will need to submit a proposal that highlights their plight. The following proposal is an example that will help you decide the inclusions for your proposal.
Kennett Area Senior Center: This particular grant was submitted by the Kennett Area Senior Center to the community grant foundation. The grant proposal was a request for funds to provide assistance and necessary services for senior citizens.
If your nonprofit is aiming to raise funds for an arts program or a project, the following example demonstrates what your grant proposal should look like. Upon review you will be clear on what to include in your documentation:
University of Minnesota’s Imagine Fund: Take a look at various successful proposals that were submitted to the Imagine Fund program. This program is known for supporting arts-related projects.
Whether it is scientific research, conservation, or any form of scientific endeavor, the following proposals can provide you with ideas for your grant proposal. You can review them and figure out what to include and how you can solidify the strength of your proposal.
NIAID: The National Allergy and Infectious Diseases grants various funds to institutes and nonprofits looking to drive advancement in the field of science and scientific research. You can peruse through various types of successful grants and figure out what made each one stand out.
These examples are just some of many grant proposals that have achieved success. By studying them and reviewing the literature, your nonprofit can take away ideas and insights which can be useful in drafting your proposal.
Global value chains in the aftermath of the pandemic: What role for the G20?
Can embedding inclusive and sustainable transformation at the core of multilateral efforts help ensure that countries benefit from integration in global value chains (GVCs)? This was the question addressed by a stellar line-up of speakers brought together for a webinar organized by the United Nations Industrial Development Organization (UNIDO), together with the International Affairs Institute (IAI) and in cooperation with the Kiel Institute for the World Economy and the German Institute for Global Area Studies.
In the framework of the T20 Spring Roundtables, the virtual event brought together more than 200 participants worldwide. The discussion focused on inclusiveness and sustainability in global value chains in the aftermath of the coronavirus disruptions, and served as a platform to develop ideas and recommendations for the G20.
UNIDO’s Director General, LI Yong, said that to build back better, “we can stimulate inclusiveness by focusing our policy efforts on building state-of-the-art capabilities in small and medium-sized enterprises (…) and sustainability through smart regulation, including a new generation of trade and investment agreements.” Moreover, he stressed the need “to increase our joint efforts towards strengthening multilateral approaches to policymaking.
Pier Carlo Padoan, the Vice President of the IAI and T20 Italy Lead Co-Chair of Task Force 3: Trade, Investment and Growth, echoed the sentiment and brought the focus onto how we can strengthen the backbone of global value chains, and reaffirmed that “the G20 must retain its leadership in building up a new paradigm of sustainable growth,” despite the deep flaws and scars created by the coronavirus crisis in the current system.
“Making global supply chains fair and sustainable is a task in which policymakers and private enterprises have to engage,” said Norbert Barthle, Parliamentary State Secretary in Germany’s Federal Ministry for Economic Cooperation and Development. He said Germany’s Due Diligence Act is looking to address these challenges holistically by ensuring higher social standards in global value chains, leveling the playing field, and enhancing transparency in supply chains.
When looking at the playing field, buyers and suppliers find themselves in uneven positions, depending on the governance landscape. In this context, Beata Javorcik, Chief Economist of the European Bank for Reconstruction and Development (EBRD), underlined that “we need clear messaging about commitments to sustainability, we need to reduce information asymmetries,” as this will enhance the inclusiveness of global value chains, allowing for firms of all sizes to engage with and participate in global trade.
Diving deeper into global trade, Pamela Coke-Hamilton, the Executive Director of the International Trade Centre, highlighted the importance of ensuring transparency and predictability for greater participation of small and medium sized enterprises (SMEs) in global value chains. Coke-Hamilton said this can be achieved by mainstreaming and facilitating compliance with international standards, supporting innovation and digital technologies, and promoting sustainability.
Marco Felisati, Business 20 Sherpa and Confindustria’s Deputy Director of Internationalization and Trade Policy, echoed the panel’s view that “there is no trade-off between competitiveness and sustainability.” He highlighted that “on the contrary, complying with high sustainability factors is a competitiveness factor, and being competitive is a prerequisite for GVCs to be sustainable and inclusive.”
Mario Cimoli, Deputy to the Executive Secretary of the Economic Commission for Latin America and the Caribbean (ECLAC), reaffirmed that “manufacturing continues to be crucial.” He said in Latin America the pandemic has highlighted that manufacturing remains a key issue, as it is the only way “to expand industry, create diversification, and to sustain wages.”
As many countries are opening up again after a year of restrictions, speakers agreed that the time is now to look beyond the pandemic and focus on ensuring that global value chains become more inclusive and sustainable. The panel agreed that international coordination through multilateral bodies such as the G20 will be vital in moving forward.
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