The World Economic Forum today launches the Sustainable Markets Initiative, a collaboration between HRH Prince of Wales and the World Economic Forum.
“Sustainable markets generate long-term value through the balance of natural, social, human and financial capital. Systems-level change within sustainable markets is driven by consumer and investor demand, access to sustainable alternatives and an enhanced partnership between the public, private and philanthropic sectors,” said the Prince of Wales.
10-Point Action Plan
Within the framework of sustainable markets and rapid decarbonization, Prince of Wales believes that changing our current trajectory will require bold and imaginative action in 10 key areas:
· Shifting our default setting to sustainableby putting sustainability at the centre of our business models, our analysis, our decisions and our actions.
· Outlining responsible transition pathways to decarbonize and achieve net and negative zero. Moving together with clear roadmaps will create efficiencies and economies of scale that will allow us to leapfrog our collective progress and accelerate our transition.
· Reimagining industries through the lens of sustainable markets to create entirely new industries, products, services and supply chains while, in parallel, helping to transition our existing systems.
· Identifying game-changers and barriers to transition. To accelerate, we need to showcase and invest in the game-changing technologies and emerging solutions while eliminating the barriers to progress.
· Reversing perverse subsidies and improving incentives for sustainable alternatives. It is time to level the playing field and to think about how we properly deploy taxes, policies and regulation in a way that catalyses sustainable markets.
· Invest in STEM, innovation and R&D with a focus on sustainable solutions, alternatives and industries. We are on the verge of catalytic breakthroughs that will alter our view of what is possible – and profitable – within the framework of a sustainable future. It is time to invest in solutions.
· Investing in nature as the true engine of our economy.Building conservation and nature-based solutions into our asset base and supply chains can offer significant economic growth opportunities, including in areas such as the circular bioeconomy, ecotourism and green public infrastructure.
· Adopting common metrics and standards.An increasing number of corporations are adopting environmental, social and governance (ESG) methodologies and highlighting their investments aligned with the Sustainable Development Goals. However, it is time to move to unified metrics and global standards.
· Making the sustainable options the trusted and attainable options for consumers. With consumers controlling an estimated 60% of global GDP, people around the world have the power to drive the transformation to sustainable markets. We must better communicate with consumers about the sustainability of the goods, services and investments we offer.
· Connecting investments to investables using platforms that can rapidly scale solutions.It is time to align sustainable solutions with funding in a way that can transform the marketplace. This requires not only showcasing high potential investments but also reimagining financial analysis, structuring and models of return.
A high-level cross-industry dialogue will convene 50+ CEOs at Davos, and will be followed by a series of industry and issue-specific roundtables including, but not limited to: aviation; water; carbon capture and storage; shipping; forestry; plastics; financing; digital technology; bioeconomy; nature-based solutions; renewable energy; batteries, storage and electric vehicles; fisheries; integrated healthcare; cement; steel; traceability and labelling; and agriculture. In order to design and create sustainable markets and industries, these roundtables will bring together system innovators, investors and decision makers to start charting the course and committing to tangible actions over the coming year.
With 2020 being seen as the ‘super year’ kick-starting a decade of action, HRH Prince of Wales states, “In order to secure our future and to prosper, we need to evolve our economic model … to move forward, we need nothing short of a paradigm shift, one that inspires action at revolutionary levels and pace.”
Bringing dry land in the Sahel back to life
Millions of hectares of farmland are lost to the desert each year in Africa’s Sahel region, but the UN Food and Agriculture Organization (FAO) is showing that traditional knowledge, combined with the latest technology, can turn arid ground back into fertile soil.
Those trying to grow crops in the Sahel region are often faced with poor soil, erratic rainfail and long periods of drought. However, the introduction of a state-of-the art heavy digger, the Delfino plough, is proving to be, literally, a breakthrough.
As part of its Action Against Desertification (AAD) programme, the FAO has brought the Delfino to four countries in the Sahel region – Burkina Faso, Niger, Nigeria and Senegal – to cut through impacted, bone-dry soil to a depth of more than half a metre.
The Delfino plough is extremely efficient: one hundred farmers digging irrigation ditches by hand can cover a hectare a day, but when the Delfino is hooked to a tractor, it can cover 15 to 20 hectares in a day.
Once an area is ploughed, the seeds of woody and herbaceous native species are then sown directly, and inoculated seedlings planted. These species are very resilient and work well in degraded land, providing vegetation cover and improving the productivity of previously barren lands.
In Burkina Faso and Niger, the target number of hectares for immediate restoration has already been met and extended thanks to the Delfino plough. In Nigeria and Senegal, it is working to scale up the restoration of degraded land.
Farming seen through a half-moon lens
This technology, whilst impressive, is proving to be successful because it is being used in tandem with traditional farming techniques.
“In the end the Delfino is just a plough. A very good and suitable plough, but a plough all the same,” says Moctar Sacande, Coordinator of FAO’s Action Against Desertification programme. “It is when we use it appropriately and in consultation and cooperation that we see such progress.”
The half-moon is a traditional Sahel planting method which creates contours to stop rainwater runoff, improving water infiltration and keeping the soil moist for longer. This creates favourable micro-climate conditions allowing seeds and seedlings to flourish.
The Delfino creates large half-moon catchments ready for planting seeds and seedlings, boosting rainwater harvesting tenfold and making soil more permeable for planting than the traditional – and backbreaking – method of digging by hand.
“The whole community is involved and has benefitted from fodder crops such as hay as high as their knees within just two years”, says Mr. Sacande. “They can feed their livestock and sell the surplus, and move on to gathering products such as edible fruits, natural oils for soaps, wild honey and plants for traditional medicine”.
Women taking the lead
According to Nora Berrahmouni, who was FAO’s Senior Forestry Officer for the African Regional Office when the Delfino was deployed, the plough will also reduce the burden on women.
“The season for the very hard work of hand-digging the half-moon irrigation dams comes when the men of the community have had to move with the animals. So, the work falls on the women,” says Ms. Berrahmouni.
Because the Delfino plough significantly speeds up the ploughing process and reduces the physical labour needed, it gives women extra time to manage their multitude of other tasks.
The project also aims to boost women’s participation in local land restoration on a bigger scale, offering them leadership roles through the village committees that plan the work of restoring land. Under the AAD programme, each site selected for restoration is encouraged to set up a village committee to manage the resources, so as to take ownership right from the beginning.
“Many women are running the local village committees which organise these activities and they are telling us they feel more empowered and respected,” offers Mr. Sacande.
Respecting local knowledge and traditional skills is another key to success. Communities have long understood that half-moon dams are the best way of harvesting rainwater for the long dry season. The mighty Delfino is just making the job more efficient and less physically demanding.
Millions of hectares lost to the desert, forests under threat
And it is urgent that progress is made. Land loss is a driver of many other problems such as hunger, poverty, unemployment, forced migration, conflict and an increased risk of extreme weather events related to climate change.
In Burkina Faso, for example, a third of the landscape is degraded. This means that over nine million hectares of land, once used for agriculture, is no longer viable for farming.
It is projected that degradation will continue to expand at 360 000 hectares per year. If the situation is not reversed, forests are at risk of being cleared to make way for productive agricultural land.
Africa is currently losing four million hectares of forest every year for this reason, yet has more than 700 million hectares of degraded land viable for restoration. By bringing degraded land back to life, farmers do not have to clear additional forest land to turn into cropland for Africa’s rising population and growing food demands.
When Mr. Sacande talks about restoring land in Africa, the passion in his voice is evident. “Restoring degraded land back to productive good health is a huge opportunity for Africa. It brings big social and economic benefits to rural farming communities,” he says. “It’s a bulwark against climate change and it brings technology to enhance traditional knowledge.”
A version of this story first appeared on the FAO website.
How UNEP is helping education systems go green
The world is facing a three-pronged environmental crisis of climate change, nature and biodiversity loss, and pollution and waste. To turn around the planet’s fortunes, the participation of young people will be key, says Sam Barratt, Head of the United Nations Environment Programme (UNEP) Youth, Education and Advocacy Unit.
Ahead of the International Day of Education on 24 January, we spoke to Barratt about the role of young people in reviving the natural world and what UNEP is doing to enlist their support.
Lots of different players are involved in youth education. What is UNEP’s mandate?
Sam Barratt (SB): The UN Educational, Scientific and Cultural Organization (UNESCO) is the lead on education in the UN system. But here at UNEP, we work closely with them, focusing on non-formal education and higher education. This mandate allows us to work with major global partners and networks that can reach millions to bring environmental issues into the curriculum of schools, on to university campuses, into massive games, such as Subway Surfers, or even into Scout and Girl Guide badge curricula. It’s a huge opportunity to shift norms and reach billions of youth, both inside and outside the classroom.
Collaborating with universities to promote sustainable development seems to be a key aspect of UNEP’s education work. Is that right?
SB: Yes, it’s huge as universities produce the leaders of tomorrow. Our approach is to see how universities can be Petri dishes to shift the habits of students. In September 2020, UNEP launched The Little Book of Green Nudges in 136 campuses around the world. It’s a quick guide composed of 40 nudges to spark sustainable behaviour among students and staff.
In 2021 we launched UNEP’s Sustainable University Framework, which seeks to define what it means to be a sustainable university and lays out a pathway to becoming one, and the Global Guidance for Education on Green Jobs. These initiatives are designed to give the higher education community, employers and youth organizations the tools to prepare students to participate in a green transition.
And in October 2021, UNEP worked with Times Higher Education to organize the inaugural Climate Impact Forum at which Times Higher Education launched its new data-led report, The Race to Net Zero. It presented how well higher education institutions across the globe are performing when it comes to reducing their own greenhouse gas emissions and transitioning to net zero. So far 1,086 universities from 68 countries, representing over 10 million students, made commitments to reach net-zero emissions by 2050.
What are you doing to support developing countries?
SB: There are already lots of networks in Europe and North America, but we want to focus on emerging economies. Given this, we’ve launched the Africa Green University and Youth Education Network hosted by the Hassan II International Centre for Environmental Training in Morocco. The network is growing and now includes 22 universities from eight African countries. With the support of the TERI School of Advanced Studies, we talked to stakeholders who agreed that there is a need to establish an India Green University Network. The plan is for this network to be built up and officially launched in 2022.
Any initiatives specifically on the climate front?
SB: Yes. We’ve provided early support for initiatives such as Count Us In, a campaign that aims to inspire 1 billion people to take simple, impactful actions which will directly reduce carbon dioxideemissions, accelerate the uptake of climate solutions and challenge leaders to act boldly to deliver global systems change.
Hundreds of millions of young people play video games. How is UNEP working with the video gaming industry to promote environmental awareness?
SB: UNEP facilitates the Playing for the Planet Alliance, which is an initiative in support of the video gaming industry to use their influence, reach, and creativity to address some of the world’s biggest environmental challenges. Gaming companies in the alliance have made commitments ranging from integrating green activations in games to reducing their emissions. Since the Playing for the Planet Alliance was launched in 2019, 60 per cent of its members have made a commitment to become net zero or carbon negative by 2030. On top of that, the second annual Green Game Jam welcomed 30 (game) studios with a combined reach of 1 billion players.
UNEP’s GEO-6 for Youth report shows how youth have the power to bring about transformative change for the environment. How is UNEP getting youth to help tackle the scourge of single-use plastics?
SB: The Tide Turners Plastic Challenge Badge seeks to support the World Organization of the Scout Movement, the World Associations of Girl Guides and Scouts, Junior Achievement and university students to take action to reduce single-use plastic in their lives. Since February 2019, more than 470,000 young people have started the badge in over 32 countries in Africa, Asia and the Caribbean. Thanks to financial support from the United Kingdom government this work will continue in 2022.
UNEP and partners launched “Earth School” in April 2020 in response to school closures in the wake of the pandemic. In just three weeks, it reached nearly 1 million students. How did you come up with such an idea?
SB: We saw that many pupils, parents and teachers were struggling with COVID-19 so we wanted to try and do something different. Earth School was built with educators and over 40 partners and shows what can happen when a big idea is run by many. It’s the biggest online learning initiative in UNEP’s history and is available for free on TED-Ed’s website.
South Africa’s Covid-19 Response Gets a $750 Million Boost
The World Bank Group Board of Executive Directors today approved South Africa’s request for a $750 million development policy loan (DPL). This loan will support the Government of South Africa’s efforts to accelerate its COVID-19 response aimed at protecting the poor and vulnerable from the adverse socio-economic impacts of the pandemic and supporting a resilient and sustainable economic recovery.
The DPL supports the implementation of South Africa’s Economic Reconstruction and Recovery Plan (ERRP) and is well aligned with the World Bank’s Crisis Response Approach aimed at protecting lives, livelihoods and supporting a more inclusive and resilient growth path. It reflects priorities to modernize the country’s social protection and health services and to improve delivery systems which will apply even beyond the pandemic. It also enhances financial sector stability, specifically the establishment of a deposit insurance scheme. It further supports South Africa’s commitment to climate change.
“The World Bank budget support is coming at a critical time for us and will contribute towards addressing the financing gap stemming from additional spending in response to the COVID-19 crisis,” says Dondo Mogajane, Director General of National Treasury of South Africa. “It will assist in addressing the immediate challenge of financing critical health and social safety net programs whilst also continuing to develop our economic reform agenda to build back better.”
The funding is a low interest loan that contributes to the government’s fiscal relief package while reinforcing South Africa’s decisions on how best to provide relief to the economy and those worst affected by the current crisis. The loan complements support by the International Monetary Fund, the African Development Bank, and the New Development Bank as part of the Government of South Africa’s broader financing strategy to access external financing from international financial institutions.
“With this DPL, we have partnered with the government to provide much needed relief from the impacts of the most serious economic crisis South Africa has experienced in the past 90 years, while tackling long-standing challenges to growth and development. This support aims to put the country on a more resilient and inclusive growth path by leveraging South Africa’s strength to mitigate the effects of the COVID-19 crisis through their strong social safety net and by advancing critical economic reforms,” says Marie Françoise Marie Nelly, World Bank Country Director for South Africa. “This financing builds on our new World Bank Group Country Partnership Framework (CPF) 2022 – 2026, jointly developed with the government in July 2021, to help stimulate investment and job creation.”
As the second largest economy in Africa, South Africa’s economic performance has spillover effects on other countries in the region. Its recovery and successful economic development will provide an economic boost to the whole region.
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