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Breitling and Bentley: Partners in Luxury and Performance

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Breitling and Britain’s Bentley Motors enjoy the longest-ever partnership between a watch brand and an automo­bile manufacturer. In fact, it dates back to 2003, when Bentley, the world’s most admired luxury car brand, launched the very first Continental GT. Every detail in this unrivaled grand tourer reflected Bentley’s ongoing commitment to quality, luxury, and performance, and, fittingly, the company chose Breitling to design the onboard clock. It was the beginning of an important partnership for both brands, and now Breitling has announced the release of the Premier Bentley Centenary Limited Edition, which celebrates 100 years of luxury motoring excellence.

Breitling’s partnership with Bentley Motors can be traced back to 2002, when the iconic automobile brand was designing its legendary Continental GT. Bentley commissioned Breitling to create an onboard clock that would reflect the unparalleled luxury, peerless quality, and extraordinary performance of the new grand tourer, which was debuted in 2003. 

At this year’s Geneva International Motor Show, Breitling introduced the Premier Bentley Centenary Limited Edition wristwatch on March 5, 2019, to commemorate the partnership and celebrate Bentley’s 100 years of luxury motoring excellence. 

Breitling CEO Georges Kern says the new watch reflects the values his brand shares with the legendary British automaker: “We’re proud of our partnership with Bentley. Both companies are known for quality, performance, and design excellence, and both are built on powerful legacies. The Premier Bentley Centenary Limited Edition is a celebration of Bentley’s history, its luxury, and its incredible racing pedigree, as well as its important, intimate connection to Breitling.”

In 2018, Breitling introduced the Premier B01 Chronograph 42 Bentley British Racing Green, a striking wristwatch with a distinctive British racing green dial.

The Breitling Premier Bentley Centenary Limited Edition

The Breitling Premier Bentley Centenary Limited Edition is an exceptional member of the Swiss watch brand’s elegant Premier collection. Produced in 18 k red gold and stainless-steel versions, some outstanding design features distinguish these limited-edition timepieces from all others. 

The elegant, unique brown elm burl dial with black subdials (a chronograph minute counter at 3 o’clock and a small-second subdial at 9 o’clock) is particularly eye-catching. These contrasting subdials indicate that the watches are powered by Breitling’s flagship Manufacture Caliber 01. The in-house mechanical movement delivers an impressive power reserve of approximately 70 hours.

The movement is visible through a unique transparent caseback featuring a Bentley logo. The 18 k red gold version is engraved with a “ONE OF 200” inscription, while the stainless-steel version is inscribed “ONE OF 1000”, confirmation of the edition sizes for the watches. 

The dial features a white tachymeter scale on a black inner bezel around the dial, with a red tachymeter inscription.

The Breitling Premier Bentley Centenary Limited Edition in 18 k red gold is presented on a brown leather strap whose pattern and stitching were inspired by the seats in a Bentley. The stainless-steel version will be avail­able on the brown Bentley-inspired leather strap as well or on a stainless-steel bracelet.

On the left-hand side of the 42-millimeter stainless-­steel case is a plate with an engraved “Bentley” inscription, whose design is based on the dashboard of the historic supercharged 1929 “Blower” Bentley. 

The Breitling Premier Bentley Centenary Limited Edition is a COSC-certified chronometer, an independent confirmation of its precision.

The Breitling Premier: Elegant Watches for Men and Women of Style, Purpose, and Action 

In the 1940s, Breitling introduced its first collection of truly elegant watches, which were defined by their fashionable flair. The new Breitling Premier collection combines purpose with style, delivering quality, performance, and timeless design that are worthy of the watch brand’s proud legacy.

Celebrating a Motoring Legacy 

At the Geneva International Motor Show, Bentley celebrated its 100th anniversary with the introduction of the Centenary Limited Edition – Continental GT Number 9 Edition by Mulliner. On the same day, Breitling launched the Breitling Premier Bentley Centenary Limited Edition.

Adrian Hallmark, Chairman and Chief Executive of Bentley Motors, commented: “The long-standing collaboration between Bentley and Breitling is a sterling example of how brands with shared values work together in an authentic way – the performance of both is enhanced. While we are certainly celebrating our past in our centenary year, our focus is on a future characterized by our passion for innovation. It is exciting to introduce our Centenary Limited Edition – Continental GT Number 9 Edition at the same time and in the same place that Breitling is launching its Premier Bentley Centenary Limited Edition watch. These two releases define both companies’ unwavering commitment to technological excellence, expert craftsmanship, and a pioneering spirit.”

While Bentley is known for its luxurious road cars, the brand also has an impressive history on the track. Between 1924 and 1930, the famous Bentley Boys and Girls won the 24 Hours of Le Mans race five times. That success, however, is not only a part of the brand’s distant past. In 2003, Bentley returned to Le Mans and took the first and second place finishes. At that edition of the world’s most famous endurance race, Breitling was Team Bentley’s proud main sponsor.

Sir Tim Birkin was one of the legendary Bentley Boys, and it was in the No. 9 – his own car – that he raced and broke records in. It was his vision that brought a supercharger to a Bentley. While the official name of the car was “4½ Litre Supercharged,” they soon became widely known and admired as the “Blower” Bentleys. 

Perhaps the greatest of all the Blower’s races was the 1930 Le Mans, where Sir Tim drove the second of the five Birkin team cars, registration UU 5872 and carrying race number 9.

In celebration of the car and its driver, the Bentley Continental GT Number 9 Edition by Mulliner features a wood insert from the seat of his iconic 1930 No. 9 Le Mans race car. Set in resin and situated in the middle of the center dial of the rotating display, it adds a tantalizing piece of history to each Limited Edition.

When Sir Tim Birkin’s car was being restored, it was necessary to replace the wood insert, making the original wood available for a place of honor in the new automobiles.

Breitling’s Connection to a Rich Racing Tradition

The wooden dials that contribute to the allure of the Premier Bentley Centenary Limited Edition watches are an important link to the wood inserts in the new Continental GT Number 9 Edition and, by extension, to the days in which the original Bentley Boys and Girls attracted so much attention with their successes on the track and their headline-making antics when they were not racing. The Breitling Premier Bentley Centenary Limited Edition watches are a stunning celebration of two great luxury brands that are appreciated around the globe for their design, their performance, and their history.

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Dongyu Zhou wears Constellation

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Award-winning Chinese actress Dongyu Zhou wears OMEGA’s Constellation Small Seconds.

A winner of multiple domestic and foreign film awards, Dongyu Zhou is an accomplished actress capable of delivering convincing and critically acclaimed performances ranging in genres from crime thriller to romantic comedy.

Her many accolades include the Best Actress award at the 53rd Golden Horse Awards in 2016 for her impressive performance in Soul Mate, and best actress for Better Days at the 39th Hong Kong Film Awards and 33rd Golden Rooster Awards.

As Dongyu Zhou is the youngest actress to have been honoured with the three most significant film accolades in the history of Chinese film, her choice of watch proves that the timeless OMEGA is never out of step with style.

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A New Tribe Lands As An Icon Ascends

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Roger Dubuis has consistently demonstrated a penchant for impertinence and extravagance. Sustained by an integrated manufacture, a flagrant disregard for convention is the backbone of its bold attitude. A true innovator, the luxury watchmaker is driven by an irrepressible willingness to come up with high-impact ideas, boundary-pushing technologies and unmistakable out-of-the-box designs. Living by the motto NO RULES, OUR GAME, the Maison proves once again it is the most exciting way to experience Hyper Horology with the launch of the new Excalibur Single Flying Tourbillon.

THE FUTURE OF HYPER HOROLOGY IS HERE

Extravagant, determined and disruptive, the bold and bright are the ones that stand out. Just like any star should. But a star doesn’t just appear. It takes dedication. Innovation. Craftsmanship. Only then can an icon ascend…Introducing the Excalibur Single Flying Tourbillon: a star restyled for the new world. To mark the launch of the inimitable skeleton design reinterpreted with a contemporary touch, Roger Dubuis is set to celebrate modern art in all its shapes. Taking form in Hyper Horology with the Maison’s most recent interpretation of the Excalibur Single Flying Tourbillon, this icon of watchmaking is brought to a whole new level; a masterpiece that cannot be ignored, just like its wearer.

Finding kinship with those disruptive souls who dare to make a difference, the Maison partners with the URBAN ART TRIBE, world-famous urban culture artists that reflect Roger Dubuis’ values: break the rules, showcase radical expertise and obsess daily over the design of the future.

THE EXCALIBUR SINGLE FLYING TOURBILLON: FROM A TIMEPIECE TO A MASTERPIECE

Roger Dubuis continues shaking up the world of haute horlogerie with the launch of the new Excalibur Single Flying Tourbillon. Enhanced with meticulous care, the timepiece is reinterpreted with sophistication and flair using modern and technical materials.

A contemporary masterpiece for the wrist, the new design showcases clean cut lines on both case and movement. Creating the impression of a thinner look and feel, while heightening the sense of transparency and depth, the calibre is rebuilt from bottom to top in an architectural feat that sees the Roger Dubuis star now levitate freely above the barrel. A strong visual identity is created with a signature two-line pattern – seen between the notch on the crown and bezel, the star’s arms, the tourbillon’s cage, the hour’s marking on the flange, the hands – all of which cleverly appear as though they will meet but never do. This dynamic aesthetic is amplified by the Poinçon de Genève, the most demanding signature in fine watchmaking and one that requires the manual decoration of each and every component of the watch, as well as unexpected and antinomic decorations in modern haute horlogerie, such as circular-brushed top surfaces and polished angles that demonstrate Roger Dubuis’ visionary approach.

Always keeping the wearer in mind, the new RD512SQ calibre is stunning in its technical prowess. Now with a titanium lower tourbillon cage – twice lighter than stainless steel – and a mirror-polished Cobalt Chrome upper tourbillon cage, the weight of the piece is reduced to optimum effect. All of which allows the power reserve to be radically optimised to 72 hours, providing the option of leaving the watch unworn over weekends without the worry of resetting come Monday. Proving no detail goes unconsidered, non-magnetic material is used inside the tourbillon to better serve the wearers and improve their experience.

Comfort is key, which is why a range of entirely new strap sizes have become available. With 5 sizes from 0 to 4, finding the perfect strap ensures the buckle is always centred on the wrist, as a Quick Release System offers ultimate flexibility. Underscored by rarity, the 42mm case is only available in eighty-eight pieces per colourway: Dark Grey DLC Titanium, Cobalt Chrome CarTech Micro-Melt BioDur CCMTM and the new EON GOLD, a pink gold shade that remains more stable thanks to non-tarnish technology. Reimagined for a contemporary era, an icon ascends in the shape of the Excalibur Single Flying Tourbillon.

THE ART OF GLOW

Showcasing the Maison’s obsession with art, light and luminescence, in addition to our icons comes the Excalibur Glow Me Up, a world-premiere for Roger Dubuis limited to just eight timepieces.

By day, the new Single Flying Tourbillon calibre is elegantly adorned with 60 baguette-cut diamonds on the bezel. By night, it’s a complete different version that comes to life through this vibrant timepiece with luminescent and dazzling diamonds, an achievement made possible thanks to an intricate two-part process. The first involves filling the grooves that hold the stones in place with Super-Luminova, a singular way to make the diamonds appear luminescent without altering them. Secondly, an additional patent enables Super-Luminova to be applied on the angles of the movement, as well as to the iconic star-shaped bridge. Because at Roger Dubuis less is never more.

ART IN THE MAKING

Roger Dubuis is a destination for the avant-garde. Committed to non-conformity, the Maison stands with those who choose to blaze their own trail. To show what happens when rules are rejected and creativity is unleashed, Roger Dubuis partners with the URBAN ART TRIBE, composed of two urban culture creatives – tattoo artist Dr. Woo and graffiti artist Gully. Rulebreakers in their own fields, they too shape the future by refusing to take ‘no’ for an answer. Brought together to unite a wider community of daring minds, Roger Dubuis and the URBAN ART TRIBE hope to encourage people to challenge the way things are, just as the Maison does when it comes to Hyper Horology, and Dr. Woo and Gully do in their industries.

A leading name among an influential elite who see tattoos, art and fashion as an indissociable whole, Dr. Woo’s singular approach to needle style has shifted the paradigm for tattoos, taking them from subculture to broad popular appeal. Of the partnership he says: “I’ve taken this path because I don’t know where it leads, and that is exactly why I’m here – to seek the unknown and go out of my comfort zone. Tattooing and watchmaking have that in common: the same attention to detail, a dot vs. a tiny component, assembled perfectly for you to see the bigger picture.”

Gully, a well-known graffiti artist, chooses to work exclusively in his own atelier to maintain his anonymity. He uses a wide variety of mixed techniques and materials and explains his artistic concept as one based on conscious appropriation. Telling visual stories of children appearing in splendid settings, he reveals their enchantment with art and particularly with the paintings of the great masters. Speaking to the concept of the tribe, he comments: “Two worlds, a crossing path. I feel driven by the same energy and insatiable envy to come up with something we have never seen before. It comes as a bombshell, provokes surprise, and arouses interest. Bringing different worlds together is my trademark, so I can’t wait to show you the Gully x Roger Dubuis mixture.”

Generously opening the doors to their respective workshops, Dr. Woo and Gully will begin their long-term partnerships with Roger Dubuis by first sharing their creative processes at work. Initially set to reinterpret the brand’s iconic astral signature, they will continue to co-create the future of Hyper Horology alongside the Maison.

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Breitling’s Heritage, Revived

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Inspired by the inventive spirit of Breitling’s founders, the new Premier Heritage Collection is for the modern and discerning man of impeccable taste. These exquisite timepieces are the brand’s most elegant and refined.

“This heritage-inspired design with a stylish modern twist embodies some of Breitling’s most famous innovations, and revives Breitling’s legacy of inventing the modern chronograph. This truly is our heritage revived,” says Georges Kern of Breitling’s timelessly elegant new collection.

The Premier Heritage Collection pays homage to Breitling’s very own Founders Squad: three generations of men who changed the history of timekeeping and made Breitling what it is today. Léon Breitling founded the company in 1884; later, he patented a simple timer/tachymeter that could measure any speed between 15 and 150 km/h, an invention featured in the 1906 Vitesse pocket watch.

In 1915, his son, Gaston, created one of the first wrist-worn chronographs with an independent pusher at 2 o’clock. This innovation separated the start, stop, and reset functions from the crown, making it infinitely more practical for timing sports.

In 1934, Léon’s grandson, Willy, patented the second independent chronograph pusher at 4 o’clock. Among Willy Breitling’s celebrated pioneering achievements was the establishment of the Huit Aviation Department in 1938.

Impeccable taste

Besides being bold and tech savvy, Willy Breitling understood people’s desire for a touch of elegance and glamour. This inspired him to design the original Premier wristwatches in the 1940s, Breitling’s first step in linking purpose with style. As Willy saw it, “When a man puts on his watch, it is the unmistakable stamp of impeccable taste.”

The latest generation of Premiers – Breitling’s Premier Heritage Collection – brings this timeless elegance back to life. The collection includes six watches divided into three distinctive categories: The Chronograph, The Duograph, and The Datora.

All feature Arabic numerals, vintage-inspired hands and semi-shiny alligator straps with tone-on-tone stitching. Every watch is a COSC-certified chronometer and water-resistant up to 100 meters.

Groundbreaking functions

The 40 mm Premier Heritage Chronograph is manually wound, just like its 1940s predecessors. It is powered by the Breitling Manufacture Caliber B09, which is based on the Breitling Manufacture Caliber 01. It comes in two variations: with an eye-catching pistachio-green dial encased in stainless steel or a stately silver-colored dial encased in 18 k red gold.

With stainless-steel and 18 k red gold cases measuring 42 mm, the Premier Heritage Duograph comes with a blue or black dial, respectively. Its rattrapante function – one of the most elaborate in watchmaking – enables the wearer to measure two elapsed times simultaneously thanks to its two superimposed chronograph hands. This piece houses the mechanical hand-wound Breitling Manufacture Caliber B15, which is based on the Breitling Manufacture Caliber B03.

Like its 1940s predecessor, the 42 mm Premier Heritage Datora also stands out for its highly visible and complex functions, namely its day, date, and moon-phase displays. It is powered by the Manufacture Caliber B25. The Datora’s copper-colored face is framed by a stainless-steel case, while its silver-colored dial comes in an 18 k red gold one.

All three models of the Premier Heritage Collection highlight Breitling’s mastery of timekeeping as it has evolved over the generations.

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