With its ancient ruins, lush valleys, and dramatic desert landscapes, Jordan is a nation steeped in history. Renowned as the birthplace of some of the world’s earliest civilizations, the country remains one of the Middle East’s most remarkable destinations – as reflected by its inclusion on Lonely Planet’s recent list of the Top 10 Countries to Visit in 2019. Jordan placed at #6 on the annual list of ten countries primed to capture travellers’ imaginations, and was the only country in the region to receive this prestigious accolade.
With its central location in Jordan’s capital city close to upmarket residential areas, Four Seasons Hotel Amman offers the ideal base for discerning travellers seeking to explore the Kingdom’s myriad attractions. Enjoying a commanding position on the highest of Amman’s seven hills, the 15-storey Hotel is a beacon of elegance at the heart of one of the region’s most welcoming cities. The historic sites of Petra and Wadi Rum, the spectacular landscape of the Jordan Valley and the storied waters of the Dead Sea are all within easy reach, with the knowledgeable Four Seasons concierge team happy to make arrangements for guests to enjoy an array of exciting excursions.
Carlo Stragiotto, General Manager at Four Seasons Hotel Amman, says, “Jordan’s inclusion on Lonely Planet’s list of Top 10 Countries to Visit in 2019 is a timely recognition of the countless unique experiences this wonderful country has to offer visitors. With its fascinating historical attractions and abundance of outdoor adventures, the Kingdom has taken its place among the region’s most treasured destinations. Four Seasons Hotel Amman is the perfect sanctuary from which to discover this beautiful country. Our dedicated concierge team take great delight in crafting bespoke itineraries as unique as our guests, helping to ensure that every stay creates cherished memories to last a lifetime.”
See Amman in a Fresh Light
Home to almost half of the Kingdom’s population, the Jordanian capital of Amman is a city of fascinating contrasts. The vibrant metropolis occupies a hilly area on the edge of the fertile Jordan Valley, where visitors will find modern buildings, hotels, restaurants, art galleries and boutique stores sitting side-by-side with reminders of the city’s ancient past. Its charming tree-lined streets and avenues are flanked by picturesque rows of white houses clad with Jordanian limestone. The city is perhaps best known for its spectacular Roman ruins, with the famous Amman Citadel attracting visitors from across the globe. This storied enclave features the Temple of Hercules, Umayyad Palace and the ruins of a 6th century Byzantine church, together with the Jordan Archaeological Museum where travellers can view a collection of artefacts that date back to the Bronze Age.
Four Seasons Hotel Amman invites guests to embark on an Extraordinary Experience with a unique opportunity to explore this beguiling city in the company of Zohrab Markarian, a former official palace photographer whose work has been published in prestigious magazines around the world. Markarian will guide budding photographers on a tour of Amman’s top landmarks, including the Old Souk and the 2,000-year-old Roman Theatre. This is followed by a stop at the Citadel in the heart of Old Amman, which offers a perfect opportunity to capture the beauty of the surrounding mountain landscape. The tour concludes with stunning views of Old Amman’s architecture and a traditional Jordanian tea in the artistic heart of the city. Throughout this incredible journey, Markarian will share photography tips and local insights, all while capturing picture-perfect mementoes of the experience.
Embark on an Unforgettable Visit to Historic Petra
Chosen as one of the new Seven Wonders of the World in 2007, a trip to the ancient city of Petra in Jordan transports visitors back in time to the era of the Nabatean Empire. Home to an estimated 20,000 inhabitants, the city prospered thanks to its location on the Spice Road, one of the key trading routes connecting Arabia, Africa and India to the West. The incredible carved rock faces of the ancient city offer a fascinating glimpse of this early civilisation’s prosperity and advanced architectural methods. Must-see attractions include the iconic Treasury, the Street of Facades, the Royal Tombs and the Great Temple.
Explore the Majestic Desert Landscape at Wadi Rum
Discover the allure of the desert at the Wadi Rum protected desert reserve. Also known as the Valley of the Moon, Wadi Rum is famous for its red-pink sands, endless shifting dunes and dramatic mountain landscape. The area has served as a location in countless movies, and is home to many Nabatean temples, inscriptions and rock drawings. Located around four hours from Amman, the Four Seasons team can arrange a captivating day out to this beautiful destination.
Visit Aqaba, the Jewel of the Red Sea
Located in the south of Jordan, Aqaba is the Kingdom’s only coastal city and a highly popular spot among diving enthusiasts. The area off the coast is home to more than 25 dive sites encompassing vibrant coral gardens, pinnacles, deep canyons and shipwrecks, including many unusual vessels. Its warm clear waters and colourful reefs are considered the finest in the Red Sea. A short walk from the bustling waterfront, the city’s old town area captures an authentic taste of old Arabia with its traditional souqs, historic sites and charming cafés.
Travel to the Lowest Point on Earth
One of Jordan’s most famous visitor attractions, the Dead Sea is a salt lake whose banks are more than 400 metres (1,300 feet) below sea level – making it the lowest point on dry land globally. The high concentration of salts in its water offer a unique experience, as the saline waters provide increased buoyancy, making it easy to float on the surface. The mineral-rich mud found in the area is also renowned for its therapeutic qualities and a popular ingredient for high-end cosmetic treatments. The legendary body of water is surrounded by mountains to the east and the rolling hills of Jerusalem to the west, creating a stunning environment in which to enjoy a swim like no other.
Experience Rural Jordan Off the Beaten Track
Connect to authentic local experiences around the historical town of Um Qais, which sits in close proximity to the ruins of ancient Gadara and overlooks the Lake of Tiberias and the Yarmouk River gorge. The town is around two hours north from Four Seasons Hotel Amman, and the Hotel’s concierge team can arrange a comfortable vehicle for guests to enjoy a leisurely trip through the scenic countryside. Located in the hills above the Jordan Valley, Um Qais offers an abundance of hiking, cycling and camping activities. For the ultimate return to nature, Four Seasons Hotel Amman can arrange a special camping getaway where guests can spend an unforgettable night under the stars.
Best Restaurants and Bars of Downtown Calgary
Located on the prairies, Calgary receives the most sunlight of all of Canada’s major cities. Summers can be hot and humid, while winters are generally mild especially in contrast to the rest of Canada. The city receives so much sunshine throughout the year, even during the winter months, that living there is a desirable option for many looking to relocate.
Although this expanding metropolis is wealthy, living expenditures in Calgary are lower than in its coastal neighbor Vancouver. Calgary Homes for Sale are selling at an all-time high, with individuals migrating from townhouses and condominiums to single-family homes, and those who already own a home are choosing to upgrade.
Calgary has achieved significant progress in the culinary business during the last decade. The city is presently thriving with a rich restaurant culture that rivals that of any other big metropolis. Below are some of the best restaurants and bars of downtown Calgary.
Healthy eaters typically develop a big craving for Ten Foot Henry. They provide a fresh veggie menu and family-style eating, and they’re open until 11 p.m. every day to accommodate those who might have a late-night yearning for really tasty (and healthy) cuisine. Also, if you’re in a hurry, you can stop by the Little Henry café for a quick bite.
Holy Grill is a must-visit if you’re in the downtown area and searching for a decent lunch spot. They understand that your lunch break is limited with work or personal obligations, but that you don’t want to trade outstanding taste for convenience. Customers can order hot meals from the grill, which are cooked using fresh ingredients. Meals are carefully prepared and the service is generally quick so you can return to work or get back to touring Calgary’s streets as soon as possible.
Betty Lou’s Library is considered Calgary’s best kept local secret because discovering the library’s entrance is half the pleasure. You’ll need to remember the password given to you while making a reservation to get through the concealed doorway. Once inside, you’ll be transported to the Prohibition Era of the 1920s, where you’ll be able to relax on classic furniture while sipping cocktails named after notable 20s-era icons such as Zelda Fitzgerald. When you’re here, you can snack on little dishes of wonderful cuisine while reading The Great Gatsby, or enjoy stimulating conversation with members of your party.
Taste Restaurant serves tapas and specialty cocktails in a trendy and modern setting. The cozy and low-lit atmosphere is ideal for a date night. Visitors have the opportunity to observe their cuisine being prepared in the open kitchen. The tiny plates of food are designed to be shared and are brought to the table on a regular basis throughout the night. Taste’s menu changes seasonally to reflect the availability of local and seasonal products, ensuring that you always receive something new every time you visit.
The Lake House is a beautiful restaurant perched above Lake Bonavista with large glass windows lining the building’s façade, providing panoramic views of the lake and surrounding landscape. The menu features distinct rocky mountain cuisine, reflecting Western Canada’s regional tastes that are so flavorful that you’ll certainly return for seconds.
The future of travel – an all-hands-on-deck effort
The COVID-19 pandemic has undoubtedly shaken up the world, with travel and tourism, a major global growth driver accounting for 10 per cent of the world’s economy, one of the hardest-hit industries. The outbreak has in its wake created severe domino effects in the ecosystem; not only the major airlines or chain hotels affected, but also the 80% of the tourism sector made up of smaller accommodation providers plus the peripheral services associated with tourism, including food and beverage, cleaning service providers, local tour guides and transportation. With World Travel and Tourism Council’s latest forecast that up to 75 million jobs will be at risk, it begets the question: Is the industry going to recover?
The answer is yes, but it will take all hands on deck, and a strong collaboration among all parties.
Government support is crucial
The travel industry supports one in 10 jobs within the global workforce in Asia Pacific, the Americas and Europe, and rising to 13.3% of total employment in Southeast Asia. Governments can and are playing a critical role in supporting the industry to protect individuals’ livelihoods and in turn lead to economic recovery. Several governments have already announced stimulus packages to cushion the impact of the outbreak. This funding is proving crucial for the travel industry to maintain business continuity in the short term, but further to that, collaboration and cooperation with key industry players is important to help drive sustainable recovery within this sector. And the industry has not waited for smoke to clear to commence such conversations. For example, governments have already started working with key players and SMEs to develop and promote new, transparent safety and hygiene standards across tourism-related businesses, which will be crucial in driving traveler confidence again. Tourism ministries and destination marketing organizations (DMOs) can partner with online travel agents (OTAs) to inspire desire to travel and attract travelers to destinations right across their markets in a sustainable way, which supports communities outside of key tourist destinations that were also impacted by COVID-19. These digital travel platforms, with their expansive reach and marketing tools, act as a bridge to help DMOs reach domestic and international travel audiences, while DMOs can encourage future travel planning by funding traveler incentives, while properties offer flexible cancellations.
Role of industry players
Agile travel players can take the opportunity to improve their offering and build new capabilities, preparing for when travel picks up again. In fact, the recent guidelines from the United Nations World Tourism Organization (UNWTO) to help the global tourism sector re-open smoothly and safely, emphasised the importance of innovation and technology in building the industry’s resilience. Accommodation providers, airlines and tour operators need to be attuned to changing travelers’ expectations, which may look quite different post-pandemic. Innovation to anticipate these evolving needs is essential and identifying solutions that prioritize safety and flexibility now during travel downtime, will go a long way to rebuilding confidence.
Research from Agoda.com shows that travelers expect more from their travel experience in the 2020s with advances in technology improving the efficiency and ease of booking and traveling. In fact, aside from improving payment options and booking processes, one in two South East Asians anticipate that mobile app check-in will become the norm at hotels or holiday accommodation this decade. This desire may be even more prevalent for travel post-COVID, as people may demand contactless processes as far as possible.
In addition, hoteliers and airlines for example, are reviewing and updating their cancellation policies and procedures to align with travelers’ new expectations. These updates will likely to include more flexible booking options, making use of data analytics to better review occupancy levels and pricing strategies according to demand, as well as working with different distribution channels to reach travelers with their accommodation offers or flight deals. Other players, such as credit card networks and banks, have a role to play as well and can support by promoting safe travel campaigns.
Most importantly, across the travel ecosystem, all parties should work in tandem to not only align the conditions for such new policies and strategies, but also coordinate on campaign themes and periods, making it easier and more attractive for travelers to plan and book their travel. OTAs are well positioned and equipped to connect these players, from DMOs, hotels, airlines, activity providers, and other supporting partners, to a wider consumer audience.
Travelers also have a part to play
Last but not least, travelers fuel the sector. People will want to travel again, to explore the beauty of the world on their doorstep and further afield, though we expect the pace of travel industry recovery will differ across the world. However, without the collective understanding for responsible travel once governments begin to lift travel restrictions, the recovery process will be a slow and arduous one.
Agoda’s Next Decade Survey found that more than 25% of people want to make more eco-friendly travel choices in the next decade. The pandemic may make us reflect even more on sustainable travel; travelers may become more aware of the impact of their decisions and habits, which may lead to seeking out more environmentally friendly hotels, or picking destinations in less visited secondary cities to help spread tourism dollars and rebuild local communities.
Travel was one of the fastest-growing industries and over the years we have seen that the industry is resilient in bouncing back from crises. People’s desire to travel will not be quelled. However, bringing back tourists and re-building confidence in travel is going to take new approaches and collaboration. Like the story of the bundle of sticks, where a single stick can be easily broken but not when held in a bundle, it will take a collaborative effort from all players to pull through this together and reinvigorate the travel sector in a safe and sustainable manner.
Sea Adventures: Athens Riviera
Athens may be known for its archaeological attractions, but it’s also one of few European capitals blessed with a swimmable coastline of EU-designated Blue Flag beaches and idyllic coves.
For those yearning for adventures on the water, you’ll feel spoiled for choice. Greece is home to some of the world’s most desirable sailing grounds, so there’s plenty of boating fun to be had, starting with the Athens Riviera. And there’s no better jump-off point than Four Seasons Astir Palace Hotel Athens, which sits at the edge of a secluded peninsula that juts out into the Saronic Gulf.
Choose between the slow and steady rhythm of a sailing yacht and the adrenaline rush of slicing through the water in a high-powered RIB. Whatever it is that floats your boat, a private yachting trip is the best way to reach the nearby islands of the Saronic.
Greece’s culture and way of life is inextricably tied to the sea, therefore, adventures on the water are a signature resort experience. Here, water therapy comes in all sorts of forms, from scuba diving and kayaking to open water swimming and beyond. Consult our concierge, who can tailor the experience to your specific interests.
Sail Your Way to Serenity
Few moments in life invoke a sense of freedom and serenity like casting along the water in a sailboat, the wind rushing through your hair. There’s something about being on the water and relying on the wind to chart your course that allows you to rediscover your spontaneous side. You’ll set off from Astir Marina for a half-day skippered sunset catamaran cruise around the islets of Hydrousa and Fleves, whose crystalline waters are ideal for swimming. Raise a toast to the generosity of Mother Nature with a glass of prosecco along with finger food, traditional Greek delicacies and fresh fruit. Make the experience even more memorable with a candlelit dinner at anchor in a sheltered bay.
Reach Remote Coves in a RIB Boat
Not only are RIB boats the fastest mode of marine transport, they also allow you to reach the most remote coves located along the Riviera and off the Saronic islands, many of which are inaccessible by land. Hop aboard and, in no time, your skipper will have you flying across the water, jetting between secret bays and inlets. You’ll be surprised to find aquamarine waters reminiscent of the Aegean, in locations such as tiny, pine-dotted Agistri island, situated a relatively brief boat ride away from the resort. All you need do is drop anchor and take a soul-reviving dip. As late afternoon rolls around, dock outside casual seaside taverna Apónēssos at the southwest tip of Agistri and sample grilled sardines and tuna carpaccio, the house specialty.
Take to the Sea on a Traditional Caique
One of the most unique ways to sail the Saronic is aboard a traditional Greek caique, or trehandiri, with a captain who knows these waters like the back of their hand. Powered by motor and, in some cases, sails, these boats are renowned for wide wooden hulls that are specifically designed for navigating Greece’s waters in safety and comfort. Guests can choose between lovingly-refitted wooden motor sailing boats such as the 48 foot (15 metre) Faneromeni, which was built from pine on the Sporades island of Skiathos in 1945. Like most of these hardy vessels, there’s a story behind each one: Faneromeni originally transported food and other goods to the islands. Today, many caiques feature cabins, dining facilities, deck lounges and water toys such as SUPs and snorkelling gear. Ask our concierge about packing a Four Seasons picnic basket filled with culinary delights. You may prefer one of our chefs to join you on the trip to prepare a delectable menu on board.
Scuba Diving for Everyone
Newbie scuba divers often find it hard to paint a picture of what it is like to see the underwater world for the first time. Below the sea surface, the world falls beautifully silent. Looking at the delicate marine ecosystem up close, one feels a deep sense of peace, wonder and delight. For those wanting to try scuba diving during their stay in Athens, the calm, protected waters of the Saronic make for ideal conditions. Our expert team can provide a one-hour taster lesson in the basics of diving close to shore, whereas private dive sessions further out at sea can be arranged for the more advanced.
Kayak to Cape Sounion
Test your form and explore the spectacular coastline around Cape Sounion, at the southeastern tip of greater Athens, on a guided sea kayak tour. Our kayak experts will show you rugged cliffs, take you to hidden caves and introduce you to Archi islet and the sand dunes of wild Legrena beach. You’ll have the opportunity to swim in refreshingly cool seas and fuel up with a snack before you continue to Cape Sounion. There, you’ll park your kayak on the shore and take a wander around the painstakingly-preserved fifth-century BC Temple of Poseidon, dedicated to the Olympian god of the sea. British poet and philhellene Lord Byron was so impressed that he carved his name on the white marble structure when he visited in the 19th century.
Swim Freely in the Open Sea
Recruit our professional swim coach, who is also a trained lifeguard, for an open water swimming session in the exceedingly safe, shallow Blue Flag waters of Vouliagmeni Bay. Treat it as a training session as part of your regular program or make it a leisurely swim in the sunshine, taking in sweeping views of the verdant peninsula. Your coach will wear a floatable safety device for the duration of your swim to ensure added peace of mind.
Picking the perfect social media channel
No product or service can be purchased if nobody knows that it exists. This is the function of marketing, which...
Your brand needs to be on Twitter, here is why
Most of us are familiar with doing business physically through stores, but with the introduction of the internet, there are...
Instagram: Why It Is the Best Social Media Platform for Marketing
Were it not for social media platforms, most small business startups might not get out of the starting blocks. Traditional...
Multiple reports of alleged human rights violations in Tigray
UN human rights chief, Michelle Bachelet on Monday deplored “multiple and severe reports of alleged gross violations of human rights, humanitarian and...
Visit of Chinese Foreign Minister to Southeast Asia
Following the visit of Kamala Harris, the vice president of the USA to Vietnam and Singapore, the Chinese foreign minister...
Biden’s credibility restoration plan
Although damages of the United States’ withdrawal from Afghanistan cannot be easily undone, by taking a series of wise steps,...
How Taliban Victory Inspired Central Asian Jihadists
Following the fall of the US-backed Afghan government of Ashraf Ghani on August 15, al-Qaeda-linked Uighur, Uzbek and Tajik jihadi...
Intelligence3 days ago
Russia, Turkey and UAE: The intelligence services organize and investigate
Defense3 days ago
HTS enters Turkey’s plot against the Kurds
South Asia3 days ago
The Taliban Dilemma and Thucydides Trap
Energy News4 days ago
Indonesia’s First Pumped Storage Hydropower Plant to Support Energy Transition
South Asia2 days ago
Afghanistan: Hazaras in danger of extinction
Economy3 days ago
Global Revolution in the Crypto World: Road to Legalization
South Asia2 days ago
Why the Taliban Had to Change
Russia3 days ago
Russian Authorities Going Forth and Back with Migration Policy