Sri Lanka, an island country in south Asian, located to the southwest of the Bay of Bengal and to the southeast of the Arabian Sea, has been interestingly attracting Russian tourists over the two decades. The tourism industry, apart from tea exports, is very important as it brings revenue to the national budget. The economic changes seen as a huge opportunity for promoting tourism business in Russia.
As middle class Russians are travelling for their vacations in Asian countries, so also the business is all year round booming. The main reason for this scenario is the growth in incomes and the tendency in increase of vacationers during the past years. Simply, the overall economic changes in Russia positively affect the outbound travelling. According to my point of view, overall economic development in Russia will continue creating a lot of opportunities for expanding the tourism industry.
For the time of my stay here, Russian tourist traffic to Sri Lanka has increased more than 10 times. Exotic destinations are becoming more and more popular among Russians and Sri Lanka is one of the most attractive Asian countries. Of course, it seems that the global instability and financial crisis affected all economic spheres and, to some extent, tourism as well.
Despite this situation, people still make their choices more carefully and seriously, and give their preference to the countries they have never been before. Sri Lanka is a developing destination on the Russian travel market and I can say that there is a great future ahead.
Stability and strength are the best indicator at the present difficult times and this give us a power to express optimism about the future in Sri Lankan tourism sphere. The number of Russian tourists travelling to Sri Lanka is increasing year by year, and in leaps and bounds. In 2017, the growth was about 10% in spite of the crisis. Experts at the Russian Tourism Agency told me that the figure for first quarter of 2018, for instance, is not so impressive but attributed to the policy of Russian tour operators and air companies.
Personally, I have every reason to say that Sri Lanka is a small miracle. Nearly all Russians who have visited the island talked about the natural beauty of Sri Lanka. There are three main reasons that make the country a very popular destination among foreign and Russian vacationers.
First is that there is summer all year round. An average temperature is about 26-30 degrees Celcius (and there is no raining season) which attracts travellers the whole year round. In some seasons, rain might start suddenly in any part of the Island and stops short as well. You are able to see the climate changes from tropical on the coastline of the Indian Ocean until the temperate in highland of the island where some frost observed at night.
Second reason for its popularity is that Sri Lanka has splendid nature and rich cultural heritage. Travellers who enjoy a cognitive tourism are able to see historical heritage, museums, ancient cities, Buddhist temples and national dance show. Numerous national parks, mountain peaks, waterfalls, rain forests and jungles with an infinite number of animals and nature variety attract nature-lovers. For adventure tourism, Sri Lanka offers climbing to the mountains peaks, rafting, diving surfing and other kind of water sport.
Third reason of Sri Lanka’s attractiveness is the local hospitality and friendliness of Sri Lankan people. Sri Lankan hotels provide a well-known Asian service and comfortable accommodation. People smile right from the bottom of their hearts.
The government’s key policy on tourism promotion and strategies that have adopted to sell the country’s tourism destinations has pushed potential tourists to choose Sri Lanka. My interaction with Sri Lankan diaspora, the idea to set up a tourism department at the embassy began in 2008, and it was so because the diplomatic officials have seen a great opportunities in expanding tourism for Sri Lanka.
The Embassy of Sri Lanka in the Russian Federation takes an active part in promoting the country on the Russian travel market. Over the ten years, I have seen them participate in workshops for travel agents and talk about Sri Lanka to the managers of travel companies. The officials communicate with journalists with great pleasure and contribute to make for their farm trips around Sri Lanka as well.
The government officials organize and support direct flights to Sri Lanka. There are two direct flights organized by Aeroflot airlines from Moscow and airlines from St. Petersburg. In interview discussions with a few Sri Lanka officials, they told me that they have given all kinds of support for those flights and tried to minimize ticket’s rate by the reducing handling costs in Sri Lanka airport.
Sri Lanka regularly participates in Moscow International Travel and Tourism exhibitions in March and Leisure exhibitions in September. During these business events, officials arrange regular meetings with leadership of tour operators for discussing vital problems and help with solutions. The main objective is to support the integration of all members of the travel market.
Further, officials give assistance to Sri Lankan hotels in attracting Russian speaking staff and Russian translation of hotels information. Quite recently, I have noticed that audio guides issued in Russian language including virtual excursions to places of interest in Sri Lanka.
Sri Lanka tourism industry seeks investors worldwide to invest in the tourism industry. There are attractive schemes to facilitate investors for the tourism infrastructure projects in Sri Lanka. Interested Russian investors could invest in those projects. There is high perspectives about the economic sphere in cooperation with Russia. The most important is to have an agreement signed in the field of tourism between Russia and Sri Lanka.
Beyond the Liberty Bell: Exploring Western Philly
A visit to Philadelphia is sure to be steeped in American history and culture. It doesn’t get more American than the Liberty Bell and Independence Hall, where the Founding Fathers signed the Declaration of Independence in 1776. And it doesn’t get more authentically Philly than cheesesteaks at competing Geno’s Steaks and Pat’s King Of Steaks, and the oldest farmers market in the country, Reading Terminal Market. But, when you’ve been there, done that, what else can you explore?
Philadelphia neighborhoods beckon the savvy traveler who can, by slowing down, get a glimpse of what it’s like to live here, to exhale and experience the heart and soul of a great American city. One neighborhood that’s not on the radar of many travelers, but should be, is West Philadelphia, or West Philly as it is commonly known, with University City as its bustling heartbeat. Aptly named — the University of Pennsylvania and Drexel University are located here — the area buzzes with youthful exuberance. The diverse, worldwide student population brings the magic of different languages, dialects and customs to the area.
Strolling along the bustling sidewalks, visitors will find a foodie’s dream with a vibrant street-food scene, high-end, locally owned restaurants and everything in between. Historic sites and museums are everywhere, with some pop culture icons as well, and the parks add a touch of green to the cobblestone and brick.
Here are some gems of West Philly not to be missed:
* The Penn Museum will take you back to ancient times in faraway places and other lands. You’ll find jewelry from Ethiopia, Mayan sculptures, an Egyptian tomb, the Granite Sphinx of Ramses and new Middle East galleries. After you’ve seen the amazing American History of Philadelphia, the Penn Museum gives you the world.
* World Cafe Live is a multi-level venue devoted to music and good food. Take a seat upstairs at the chic Upstairs Live Cafe, where you can get late-night food and drinks along with an eclectic array of live music (they don’t call it World Cafe Live for nothing!). Downstairs Live is a larger concert venue, hosting nationally known artists. It’s also the home of WXPN radio, which broadcasts a show of the same name.
* The Study at University City is a local gem for guests who believe the right hotel can enhance and elevate an already wonderful trip into the stratosphere. This is not a cookie-cutter chain, but a boutique that features local artwork in an onsite gallery; hand-blown glass light fixtures (locally made); display cases with artifacts of the city’s past; and its lobby, dubbed the Living Room, a vibrant and dynamic core of the hotel, a gathering place for guests to feel at home.
* Schuylkill River Trail meanders along some 30 miles of the Schuylkill river, and is a favorite of bicyclists, walkers, runners and families. Enjoy the green space along the riverfront, or use it as your way to and from the Philadelphia Museum of Art and other area attractions. If you really want to get your exercise and American history on, you can pick up the trail in West Philly and take it all the way to Valley Forge National Historical Park.
* The multitude of cuisines in the West Philly neighborhood is reflective of the diversity of the student population. A true foodie destination that’s a bit off the beaten path, you’ll find African, Middle Eastern, Mediterranean and Indian spots with daring fusions of flavors; upscale, chef-driven restaurants; and down-home Philly goodness. Highly recommended from the city’s foodie community: Marigold Kitchen (its gin-marinated venison gets rave reviews), Aksum, which blends Mediterranean and North African cuisine; and Dock Street Brewing (Philly’s first microbrewery) for all-American bar food, burgers and of course, beer.
For other insider tips on exploring West Philly, contact the knowledgeable staff at The Study at University City. They’ll make sure you get the most out of your visit to the neighborhood.
The Bern Old Town: Shopping and cultural experiences of a special kind
The Bernese love laid-back, hour-long shopping trips – and will do so in any weather. Thanks to the longest weather-protected stretch of shopping promenade in Europe, this is in fact quite feasible. The arcades are admirably suited for a jaunty stroll among the historic city scenery.
It is in the Bernese Old Town in particular where one can be witness to the unique historical ambiance and combine shopping with a journey through time into the past.
The Kramgasse forms the centerpiece of the Bern Old Town. This alley was once Bern’s busiest trade route for marketers and shopkeepers who loudly advertised and sold their goods here, and swapped the latest news. The six kilometer long series of arcades form a distinctive feature of the Old Town. The history of this arcade passage reaches back to the earliest city development (1191), and even then served to accommodate market stalls and businesses. Traders could thus trade and earn their living in any weather.
The Bernese also demonstrated their practical sense in putting the nether regions to good use. They built vaulted cellars under every house in order to be able to store their goods. Nowadays, entirely different treasures are hidden in these cellars. Descend the steep stone steps, and find yourself in a different world. The underground reveals trendy and traditional bars, clubs, theatres, cellar cinemas and special fashion shops. There’s no other place that offers such historic settings for a shopping excursion!
Destination Langkawi: Beyond the Beaches
With 550-million years of geological history and generations of mythical folklore, there is always something new for guests of Four Seasons Resort Langkawi to uncover on the island.
A paradise of panoramas, the Langkawi archipelago is an amalgam of mangroves and mountains, rainforests and rivers, wildlife and waterfalls, legends and local charm, tidal flats and coral reefs, cliffs and caves. Whether appreciated from the vantage point of a bike, kayak, boat, cable car, sky-bridge or simply on foot, the islands’ thrilling topography ensures a truly breathtaking backdrop for myriad magical and memorable encounters.
Beyond the beaches, water sports and diving, Langkawi offers visitors rainforests, mangrove “sea forests,” cascading waterfalls, hidden lakes and glistening paddy fields to explore.
Outdoor enthusiasts will be spoiled for choice. The uninhabited islet of Pulau Langgun offers an exhilarating rainforest immersion and lush wilderness trek to the hidden sanctuary of Tasik Langgun, a large freshwater lake. Build an appetite biking through paddy fields to Durian Perangin Waterfall – 14-tiers of clear cascading water – perfect for a refreshing dip and picnic. Or visit the island’s tallest waterfall, Temurun (30 metres or 98 feet), for another scenic natural swimming pool.
A mangrove kayak get guests unobtrusively close to the magic and mystery of forests that straddle land and sea. Traverse small, dense tributaries and follow the natural ebb and flow of this fascinating ecosystem to uncover hidden delights behind each corner. Alternatively, take a coastal kayak along the emerald seascapes of Langkawi’s less explored eastern rim, and paddle through a 15 metre (49 foot) cave tunnel for an unforgettable swim in a salt-water lake.
Mineral and Mystical
Steeped in geological heritage, Langkawi has some of the world’s oldest and most intriguing naturally formed gems. Shaped by plate tectonics, volcanic activity, ocean submersion and erosion, Langkawi’s many rock formations have evolved over millennia into exciting natural habitats, many animated by fantastical folklores and legends.
Adrenalin seekers can heed the call of the ancient limestone cliffs for an afternoon of rock-climbing and abseiling within the Resort’s grounds. Just a short distance away, the Langkawi Sky Bridge – suspended 700 metres (2,300 feet) above sea level and accessed via the world’s steepest cable car – offers an up close experience of Malaysia’s oldest rocks (the Machinchang Formation), not to mention far-reaching views extending to southern Thailand.
Fuel for the imagination, Langkawi’s craggy coastline of hidden coves, sunken caves and majestic peaks is straight out of a fairytale and sets the scene for a magical adventure. The intriguing Gua Cerita (Cave of Legends) is the mythical home of a giant phoenix, a captive princess and a deadly giantess. Tasik Dayang Bunting (Lake of the Pregnant Lady) was formed when a huge limestone cave collapsed, resulting in a figure resembling a pregnant woman lying on her back. Locals believe that the lake, famed for the legend of celestial princess Mambang Sari, possesses mystical powers.
Back at the Resort, Spa devotees will be entranced by the element-based offerings at the Geo Spa, where the ancient healing energies of the Geopark meet bespoke natural treatments by ila.
Wildlife and Local Life
A bird watcher’s paradise – the open rainforest corridor, mist-covered Gunung Raya peak, and local village ponds provide the opportunity for ornithologists to tick a fair few flying friends off their must see list. Langkawi is home to approximately 200 species including: flower peckers, hills mynas, dollar birds, sun birds, eagles, woodpeckers, lesser whistling-ducks, little egrets, Chinese pond herons, striated swallows and the largest of them all, the great hornbill, measuring in at 1.3 metres (more than 4 feet).
Animal lovers will not want to miss the mangrove boat safari into the Kilim Karst Geoforest Park and its maze of meandering mangroves for exciting up-close encounters with majestic eagles and kites, mischievous macaques, fish that walk (mudskippers), colourful fiddler crabs, shy otters and sleeping bats.
Cultural connoisseurs will be enthralled by the Malaysian book village of Kampung Buku and the bucolic beauty of stilted wooden houses in local villages. A visit to the fishermen’s village of Kuala Teriang enables visitors to quietly observe fisherfolk return with their day’s catch, or sample delicious deep-fried banana fritters with local milk tea at wooden roadside stalls. Back at the Resort, relish local spices and ingredients during a Malay-cuisine cooking class – available as both adult and child-size experiences.
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